Global market to grow about 5% in 2009: IMS

Share this article:
IMS Health is forecasting a 4.5% to 5.5% growth in the global pharmaceutical market during 2009, with dollar amounts exceeding $820 billion.

In the US, the pharma market is predicted to grow by 1% to 2%—$287 billion to $297 billion—slightly less than the 2% or 3% rate previously expected, according to IMS Health's 2009 Global Market Forecast, published in October.
IMS projected only 25 to 30 new chemical entities slated for launch in 2009. Four or five of those products, in the areas of acute coronary syndrome, diabetes (Takeda's alogliptin; Novo Nordisk's liraglutide), rheumatoid arthritis (Centocor and Schering-Plough's golimumab) and meningitis (Novartis's Menveo vaccine), could turn out to be blockbusters, according to Diana Conmy, director of market insights for IMS. So-called “pharmerging markets” (China, Brazil, India, South Korea, Mexico, Turkey and Russia) are predicted to show the most growth, with numbers reaching $105 to $115 billion combined, according to the data.
Share this article:
You must be a registered member of MMM to post a comment.
close

Next Article in Features

Email Newsletters

MM&M EBOOK: PATIENT ACCESS

Patient access to pharmaceuticals is a tale of two worlds—affordability has improved for the majority, while the minority is hampered by cost, distribution and red tape. To provide marketers with a well-rounded perspective, MM&M presents this e-book chock full of key insights. Click here to access it.

More in Features

Read the complete October 2014 Digital Edition

Read the complete October 2014 Digital Edition

Click the above link to access the complete Digital Edition of the October 2014 issue of MM&M, with all text, charts and pictures.

Predicting your pink slip

Predicting your pink slip

Any time a firm needs to save money, high-salaried executives are targets

Private View: New ways to engage with customers

Private View: New ways to engage with customers

These healthcare social media campaigns successfully use emotion, altruism and the human desire to "brand" oneself to get customers engaged.