Global public relations firm Burson-Marsteller hires Lisa Davidson

Share this article:
Global PR firm Burson-Marsteller has appointed Lisa Davidson to managing director of the firm's global healthcare practice. Davidson, most recently a partner at Porter Novelli, will be based in New York and report to global healthcare chair Gail Cohen.

“Lisa is a tremendously talented healthcare communications executive with experience developing world-class communications campaigns for blue chip clients,” said Cohen in a statement. 

Davidson is tasked with creating communications programs with Burson-Marsteller's healthcare team, and will work with clients to identify new brand and market opportunities.
Share this article:
You must be a registered member of MMM to post a comment.
close

Next Article in Features


Reimagining healthcare? We want to hear about it.
 
Submit nominations here for MM&M's first-ever list of the Top 40 Healthcare Transformers

Email Newsletters

MM&M inVISION

More in Features

Is your marketing strategy stuck in 2005?

Is your marketing strategy stuck in 2005?

It is not enough to just have a killer black book or Rolodex. The market needs agile, swift marketing

Is guidance stifling social media?

Recent FDA draft guidance was meant to help companies create FDA-compliant tweets and handle third-party misinformation on the web. What other obstacles lie in the path of effective social media use?

Upward Move: Jose Rivera

Upward Move: Jose Rivera

Jose Rivera. EVP, account director, Concentric