Ascend Media has sold its struggling medical titles toIntellisphere for an undisclosed sum.

The Plainsboro, NJ-based publisher of MD Net Guide picks up TheAmerican Journal of Managed Care, CardiologyReview, Pharmacy Times, Resident & Staff Physician, Surgical Rounds, Family Practice Recertification, Internal Medicine World Report and Physician’s Money Digest.

Overland Park, KS-based Ascend announced in December that itwould shutter three titles—Physician’s MoneyDigest, Family PracticeRecertification and Internal MedicineWorld Report—and was considering selling the rest of its Princeton,NJ-based healthcare division due to weakness in the market for advertising onprimary care titles.  

Last month, the firm sold its dental group to AegisCommunications. The publisher is holding onto its LA-based Allied Healthcaredivision, whose 14 specialty titles are more dependent on advertising frommedical device manufacturers and service providers than from pharma.

Will Passano, who headed Ascend’s Princetonhealthcare unit, has left the company. The titles will be managed byIntellisphere president Brian Haug and Herb Marek, president and COO ofIntellisphere parent MJH & Associates.