Click the above link to access the complete Digital Edition of the July 2013 issue, with all text, charts and pictures.
Last year’s agency survey painted a picture of a sector cocooned in transformation and reinvention. This year’s responses provide evidence these labors are starting to bear fruit
Objectives have been redefined… now it’s time to put them into practice
Fostering growth by helping clients to embrace “consumer centricity”
Using acquisitions and hires as the building blocks for steady growth
Poised for new opportunities after a successful consolidation
Growing revenues and headcount take small firm into the big leagues
A “new breed of agency” seeks clients who welcome innovation
Flexibility and focus keep agency on the right track for 30 years
Using a broad base of knowledge to go beyond talking global to doing it
MM+M Transform: The Patient, Provider and Payer Engagement Matrix provides the most in-depth look at the marketing and technology trends likely to influence the industry’s growth over the next year.
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