June 2010 Issue of MMM
Mobile Guide 2010
Stethoscope. White coat. Prescription pad. Smartphone? Mobile has grown on healthcare professionals, and as a channel for pharma companies to communicate at the point of ...
Pharma has been successful reaching physicians on mobile. What will it take for industry to engage consumers? Marc Iskowitz reports
Around 6,000 health-related apps are available for docs and consumers. James Chase looks at the shape of the market
The industry continues to figure out how to successfully integrate and optimize mobile platforms. Five experts offer some insight
Cadient Group is a leading provider of digital marketing services and technology-enabled solutions for the healthcare industry. We combine a depth of healthcare knowledge and ...
ghg (grey healthcare group) is a leading multichannel communications agency dedicated to building health brands.
Physicians Asked. We Delivered.
Inspiring change in the way clients address challenges and in the way patients cope with their conditions drives every aspect of our work. Micromass applies ...
MPR's mission is to develop integrated, multiplatform applications for healthcare professionals by leveraging the brand's 25-year history of delivering concise, up-to-date drug information on over ...
Pixels & Pills is a collaborative effort between Palio and Zemoga that leverages Palio's experience in the healthcare industry and Zemoga's digital marketing expertise to ...
innovation is our passion. technology, our world. digital, our playground.
Investment in healthcare IT stands at an all-time high. The government has spent billions to promote EHR adoption. Yet the physician wish list is a mile long, while hospitals and patients are not where they need to be. To peel back the layers of what we've all been waiting for in the Great Data Capture of the 21st Century, and to review the changes enabling the healthcare data ecosystem to coexist, MM&M presents this e-Book. Click here.
What does going "beyond the pill" actually mean? At MM&M's recent inaugural spring conference, audience members heard from real-world companies that are managing the organizational, technological, and promotional challenges inherent in this transition, such as partnering with health neophytes, harnessing technologies that allow deeper engagement with patients, and adopting a new commercial mindset to serve, not sell. Download here.