Kyle Hornyak

Most Recent Articles by Kyle Hornyak

The Top 60: Cambridge BioMarketing

Boston shop adds big wins in the quest to break the $10 million mark in 2008

The Top 60: Area 23

Draftfcb's newest agency can already tout its impressive list of new clients

Medical meetings: Is Live CME Still Effective?

Traditional lecture-based CME will always have its place, but experts agree that alternative media is necessary for retention.

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MM&M EBOOK: PATIENT ACCESS

Patient access to pharmaceuticals is a tale of two worlds—affordability has improved for the majority, while the minority is hampered by cost, distribution and red tape. To provide marketers with a well-rounded perspective, MM&M presents this e-book chock full of key insights. Click here to access it.