Med Ed Report briefs

Share this article:

The Centers for Disease Control and Prevention partnered with Pri-Med to educate physicians about routine HIV screening and diagnosis. The activity is part of the CDC's Act Against AIDS campaign. Roughly 20% of people with HIV are unaware they have it.

A Cegedim survey showed CME bested other information sources as the one most likely to win physicians over to new treatments. Over 50% of respondents said they intended to prescribe particular drugs after learning about them.

CBI's Forum on Educational Grants, featuring talks on the challenges surrounding commercial support, will take place September 9 at the Doubletree Philadelphia. The meeting is being chaired by Miles McLennan, senior director, medical affairs, Allergan.

KnowledgePoint360 Group launched Lumina, a group of targeted medical communications and strategic services for medical affairs organizations. The tools are designed to help MSLs and others craft strategic medical plans.


SmithBucklin acquired the France Foundation, an accredited CME provider. The foundation will operate as a subsidiary of SmithBucklin and will retain its brand name and CT headquarters. 










Share this article:
You must be a registered member of MMM to post a comment.
close

Next Article in Features

Email Newsletters

MM&M EBOOK: PATIENT ACCESS

Patient access to pharmaceuticals is a tale of two worlds—affordability has improved for the majority, while the minority is hampered by cost, distribution and red tape. To provide marketers with a well-rounded perspective, MM&M presents this e-book chock full of key insights. Click here to access it.

More in Features

Read the complete October 2014 Digital Edition

Read the complete October 2014 Digital Edition

Click the above link to access the complete Digital Edition of the October 2014 issue of MM&M, with all text, charts and pictures.

Predicting your pink slip

Predicting your pink slip

Any time a firm needs to save money, high-salaried executives are targets

Private View: New ways to engage with customers

Private View: New ways to engage with customers

These healthcare social media campaigns successfully use emotion, altruism and the human desire to "brand" oneself to get customers engaged.