Haymarket launches psychiatry news, CME site

Haymarket Media launched the site PsychiatryAdvisor.com today.

Clinical researchers dip toe into social media

Clinical researchers dip toe into social media

Researchers are increasingly using social media to recruit patients, albeit oftentimes in an arms-length manner.

FDA Twitter guidance greeted with caution

FDA Twitter guidance greeted with caution

Guidance on promoting products in 140 characters and correcting misinformation serves as a guarded green light, says one observer.

Texting threatens pagers, work-life balance

Texting HCPs may be speedy, but a study finds some built-in risks.

Publicis, Facebook ink deal

The Omnicom-Publicis deal may have been scuttled, but the hunger for deals remains.

Ad chides Gilead "greed" over Sovaldi pricing

The AIDS Healthcare Foundation took out an ad in some WSJ editions saying the drug threatens to "break the bank."

AOL lands J&J marketing vet

AOL lands J&J marketing vet

Praised for helping navigate the shift by advertisers into digital, media vet Kim Kadlec is leaving pharma for a new role at AOL.

Adults increasingly using ADHD medications

Adults increasingly using ADHD medications

Express Scripts notes that these prescriptions may not, in fact, be for ADHD.

Off-label guidance may not be publishing boon

Off-label guidance may not be publishing boon

The FDA's proposed upgrade to its off-label distribution guidelines has some new features, but experts say it is unclear if this means more dollars will flow toward reprints.

New owner to publish MedAdNews biannually

New owner to publish MedAdNews biannually

A month after UBM Canon closed the B2B magazine, marketing firm Outcomes LLC announced its return to twice-a-year publication.

FTC wants media to be wary of ads

The agency says outlets need to rethink running ads that make false claims.

The year's most popular stories

The year's most popular stories

Our year-end list captures the 10 that sparked heaviest interest.

Nodding to bloggers, Lilly digitizes content

Nodding to bloggers, Lilly digitizes content

The move to digitize a series of books it co-created with Disney for kids with type 1 diabetes was spurred by a meeting with the online diabetes community.

Elsevier sends wave of takedown requests

Elsevier sends wave of takedown requests

Elsevier is taking a hard-line posture against several different universities, asking them to take down scholarly research.

Japan investigates cancer "articles"

The Heath, Labor and Welfare ministry says a publisher passed off advertorials as articles.

Pharma eyes EHR for engaging with docs

Pharma eyes EHR for engaging with docs

EHRs could be a vehicle for pharma to find its way into the physician's workflow. First, industry needs to learn how to leverage them appropriately.

AMA has closed the book on American Medical News

AMA has closed the book on American Medical News

American Medical News's 55-year publishing history ended September 2, although the website will be maintained through the end of the year.

Big Pharma pulls back on publishing

Big Pharma pulls back on publishing

A research team found that Big Pharma has pulled back on publications despite doubling or even quadrupling research and development budgets

Boehringer takes health and diabetes onto dance floor

Boehringer takes health and diabetes onto dance floor

The company has partnered with Univision on a dance competition that supports health and weight loss. The segment, called Ritmo Dieta, will run for 13 weeks on the variety program Sábado Gigante.

Blogs may smooth ups, downs of breast cancer: study

For women suffering from breast cancer, online tools appeared to be helpful in battling depression, a randomized trial showed.

Professional Media briefs: September 2013

Professional Media briefs: September 2013

News on JAMA Ophthalmology, the New England Journal of Medicine, Elsevier and Oxford University Press

Informed patients mean productive office visits: study

Informed patients mean productive office visits: study

A study published in JAMA Internal Medicine shows that encouraging patients to read up on a topic beforehand could make office visits more productive

MedPage Today broadens its scope

MedPage Today broadens its scope

MedPage Today's new VP and global editorial director, Ivan Oransky, has a goal in mind: to make the resource even more top-of-mind among the medical community by broadening and deepening its content and engagement

Remedy's HealthCentral.com is slated for a makeover

Remedy's HealthCentral.com is slated for a makeover

Remedy Health is hoping a new design for its flagship portal can give it an edge over rivals WebMD and Everyday Health.

AMA to shutter newspaper amid ad turmoil

AMA to shutter newspaper amid ad turmoil

American Medical News' 55-year publishing run will come to a close this year, the AMA, its publisher, said today.

WebMD caps search, chooses in-house CEO Schlanger

WebMD caps search, chooses in-house CEO Schlanger

David Schlanger is the company's new chief executive, a role he's filled on an interim basis since May.

A Parkinson's app for patients that took its cue from HCPs

A Parkinson's app for patients that took its cue from HCPs

Patient use of the professional app prompted the latest iteration, and the foundation behind it is set to launch a media push.

OPDP sends Warning Letter to Acorda

The ad watchdog flagged the drug maker for what it said was yet another misleading Ampyra promotional piece.

Professional Media briefs: August 2013

Professional Media briefs: August 2013

News on Scientific Communications Group, Elsevier and the American Medical Association

DeepDyve gives its users five minutes of free access

DeepDyve gives its users five minutes of free access

DeepDyve has expanded its content-streaming service to allow users to look at entire articles for five minutes, after which they can choose from several purchase or rental options

Omnio is expanding its point of view

Omnio is expanding its point of view

A refreshed version of the Omino app will be viewable in both portrait and landscape modes, as well as including a variety of other new features

New MedPage editor wants to give more clinicians a voice

New MedPage editor wants to give more clinicians a voice

Reuters Health's former executive editor has plans for cultivating a broader, richer experience for MedPage Today readers. He's already got a list of writers he's looking to recruit.

Professional Media briefs: June 2013

Professional Media briefs: June 2013

News on Oxford University Press, Barash's Clinical Anesthesia and UBM Medica

Doximity adds an iPad app—and 40,000 new members

Doximity adds an iPad app—and 40,000 new members

Professional physician network Doximity hit two milestones this spring: membership hit 160,000 US physicians and the network released an iPad app that will help doctors better leverage the network

Velcade uses "iPatient" to spur sales

Velcade uses "iPatient" to spur sales

Velcade has rolled out an "iPatient" sales app to help invigorate the brand

Professional Media briefs: May 2013

News on the American Diabetes Association, MedCity News, UBM Medica and the American College of Physicians

Wiley adds new titles in several categories to its lineup

Wiley adds new titles in several categories to its lineup

Wiley announced in March that it will enter 2014 with at least 66 new titles under its umbrella

Elsevier gives RSS an editorial spin

Elsevier gives RSS an editorial spin

Elsevier is replacing its OncologyStat portal with a multidisciplinary news and research aggregator called PracticeUpdate

Business Briefs: Docs question Gleevec price, Sanofi pill may delay MS onset

Doctors call out Novartis on drug prices; Aubagio shows strong top-line data in trials; and overseas docs increasingly turn to digital.

Professional Media briefs: April 2013

Professional Media briefs: April 2013

News on Wiley, Journal of the Academy of Nutrition and Dietetics, and the American Psychiatric Nurses Association

JAMA increases its mobile reach with Network Reader

JAMA increases its mobile reach with Network Reader

Medical publisher and news source JAMA Network's latest launch—the JAMA Network Reader—is finding new ways to engage readers and advertisers

After merger, AANP has two journals

After merger, AANP has two journals

Members of newly formed American Association of Nurse Pracitioners will receive the journals of both groups that merged to form it

Professional Media briefs: March 2013

Professional Media briefs: March 2013

News on Current Psychiatry, BIoMed Central, Elsevier and Wiley

Inaccuracies hurt clinical data: study

Inaccuracies hurt clinical data: study

A piece in open-access journal PLOS that highlights problems with the current state of published clinical trial data.

Rare disease awareness more than just a day for pharmas

Rare disease awareness more than just a day for pharmas

Industry observances of Rare Disease Awareness Day are getting more elaborate of late—perhaps not solely for altruistic reasons, as a third of NMEs approved by FDA over the past five years were for the treatment of rare diseases.

Business briefs: Allergan, Amgen, Wiley

Allergan's 2013 outlook scores points with at least one analyst, Amgen is laying off 160 staff, and Wiley renews a publishing relationship.

Professional Media briefs: February 2013

News on Time Inc., WIley and Wolters Kluwer Health

Athenahealth acquires mobile health firm Epocrates

Athenahealth acquires mobile health firm Epocrates

Cloud-based electronic health-record and practice-management provider Athenahealth is buying mobile health firm Epocrates for $293 million in cash

Elsevier marketing push hits the road

Elsevier marketing push hits the road

A new Elsevier marketing campaign consists of two mobile units that bring an immersive experience to institutions and individuals

Company news: Edelman, Pfizer, Publicis, Lippincott

Healthcare PR giant Dan Edelman dies; Pfizer says 'no comment' on breakup speculation; Publicis Healthcare snags a new SVP; Lippincott gives nurses a new drug diagnosis tool.

Publicis aims to up its healthcare media game

Publicis aims to up its healthcare media game

Publicis Healthcare Communications Group is retooling its media offering, placing media talent at each of its shops and creating a centralized media hub for execution.

Growth in devices, online video to drive media this year, buyers say

What changes in marketing or audience viewing habits might impact pharma's media investment this year? Media buyers weigh in on the hot channel trends.

Professional Media briefs: January 2013

Professional Media briefs: January 2013

News on the Wall Street Journal, Nature and Elsevier

MPR redesign streamlines info, adds prescribing tool

MPR redesign streamlines info, adds prescribing tool

Monthly Prescribing Reference has unveiled a redesign—its first since 2009.

Journal readers not giving up on print

Journal readers not giving up on print

Data from three publication groups indicate that it's still too soon for publishers to ditch print for digital-only publications,

Professional Media briefs: December 2012

Professional Media briefs: December 2012

News on Wiley, Nature Publishing Group and the American Society of Plastic Surgeons

BMJ to bar papers when patient-level data kept private

BMJ to bar papers when patient-level data kept private

Starting next year, the BMJ will not publish academic papers on drugs or devices unless the relevant anonymized patient-level data are made available for third-party study.

For retractions, cause shapes effect

For retractions, cause shapes effect

Nonprofit National Bureau of Economic Research—the organization that officially declares the stop and start of recessions—has issued a report that adds another angle to the recent data about journal retraction rates.

Company news: Capgemini, HealthPrize and Warc International

The amount of revenue pharma leaves on the table due to non-adherence is much more than previously thought, a new study suggests.

Print: Still not dead

Studies show that printed pieces still hold sway in the industry.

Professional Media briefs: November 2012

Professional Media briefs: November 2012

News on Lippincott;s Surgical Review Library App, Health Communications and Elsevier

Clinical Advisor app offers information and education

Clinical Advisor app offers information and education

MM&M sister publication Clinical Advisor launched an app September 25 that has already captured more than 92,000 page views and almost 20,000 app launches.

Cracking the fraudulent-data code

Cracking the fraudulent-data code

A study published by the Proceedings of the National Academy of Science found that 43.4% of retracted articles were pulled over false and fabricated data or suspicion of fraud

Pfizer, J&J creative reviews 'meh' on the medical side

Pfizer, J&J creative reviews 'meh' on the medical side

For the big mainline ad agencies, the recent creative consolidations at Pfizer and Johnson & Johnson are a big deal, but to their medical agency subsidiaries, they mostly represent a codification of where things stood to begin with.

Professional Media briefs: October 2012

Professional Media briefs: October 2012

News on Wolters Kluwer, Contraception magazine, the Crohn's and Colitis Foundation and Elsevier

Trust in digital varies among health professionals: study

Trust in digital varies among health professionals: study

Health marketing communications firm Enspektos did a deep dive into desktop and media habits and found that who you are in the healthcare industry plays a big role in how much you trust the information that pops up on the screen.

JAMA racks up big-league numbers

JAMA racks up big-league numbers

The size of JAMA's audience is giving the Super Bowl a run for its money

Pharma finds happy medium in 90-sec. TV spot

Pharma finds happy medium in 90-sec. TV spot

The advent of new ad-unit lengths is bringing drugmakers much-needed relief from the high cost of advertising on television.

WebMD gives mag a celebtastic, photo-forward refresh

WebMD gives mag a celebtastic, photo-forward refresh

WebMD executed a cross-platform magazine redesign with a more visual and celeb-centric new look.

Professional Media briefs: September 2012

Professional Media briefs: September 2012

News on Elsevier, Springer and The International Journal of Angiology

JAMA publications are gearing up for a 2013 rebrand

JAMA publications are gearing up for a 2013 rebrand

Nine Journal of the American Medical Associaiton publications will get new names in 2013

Wolters Kluwer make iPad ad push

Wolters Kluwer make iPad ad push

The medical journal publisher says advertisers are following the move toward the iPad

JAMA shows a knack for multi-channel outreach

The fan base of the AMA's publishing arm grew 115% in the second quarter.

Company news: Novo Nordisk, Merck, Remedy Health and HealthiNation

Novo snags 46% of the insulin market, Merck delays its cholesterol drug, and Remedy Health and HealthiNation sign a video distribution pact.

Professional Media briefs: August 2012

Professional Media briefs: August 2012

News on Quadrant Health, Springer Science + Business Media, and The American Journal of Preventive Medicine

American Heart Association publications all go mobile

American Heart Association publications all go mobile

The American Heart Association's publications are now fully mobile.

Writing a road map to accountability

Writing a road map to accountability

In an effort to shore up their reputations, pharma and professional publishers have crafted an accountability plan.

WorldOne snaps up Sermo

WorldOne snaps up Sermo

WorldOne has acquired Sermo, adding the physician social network's 130,000-strong physician community to its own global network of 1.7 million healthcare professionals.

Professional Media briefs: June 2012

News on DMD , Elsevier and Springer

New JAMA feature gives writers some room for debate

New JAMA feature gives writers some room for debate

JAMA is focusing more attention on its Viewpoint feature, in which the editor chooses a topic, picks a panel of experts and pits them against each another in print

Harvard faces off against publishers

Harvard faces off against publishers

An email from Harvard University's Faculty Advisory Council over the cost of professional journals has touched off the latest round in the universities vs publishers sparring match.

JAMA feature aims to spark debate and hits a nerve

JAMA feature aims to spark debate and hits a nerve

Journals are a curious media form in that they provide fodder for debate on medical topics, but not a forum in which to hold one. Enter JAMA's new Viewpoint feature.

Professional Media briefs: May 2012

Professional Media briefs: May 2012

News on Thieme, MedPage Today and Nature Publishing Group

Springer aims new research platform at industry clients

Springer aims new research platform at industry clients

Science and media publisher Springer is unrolling a new platform for its corporate clients called Springer R&D.

Elsevier gives diabetes pub a revamp

Elsevier gives diabetes pub a revamp

The diabetes crisis and the amount of research connected to the disease is prompting publisher Elsevier to increase the heft and frequency of its Journal of Diabetes and its Complications.

Professional Media briefs: April 2012

Professional Media briefs: April 2012

News on Elsevier, MPR and EMBO Molecular Medicine

Nature and Wiley expand portfolios

Nature and Wiley expand portfolios

ASCPT launches its first fully open-access publication, and Wiley-Blackwell adds 44 journals

Journal article targets FDA misstep on Aricept

Journal article targets FDA misstep on Aricept

The FDA approval of 23-mg donepezil (Aricept) conflicted with the opinions of its own reviewers and breached the agency's own regulatory standard, authors write in a BMJ article, leading to misleading consumer and physician ad campaigns that put patients at risk.

Company news: GlaxoSmithKline, AstraZeneca, Nature Publishing

GlaxoSmithKline is building its first new UK factory in almost 40 years, the firm said, spurring jobs while breaking new ground at some of its current locations.

Company news: WebMD, Wiley-Blackwell and Eli Lilly/Boehringer Ingelheim

WebMD the Magazine is now part of the iPad app world.

Professional Media briefs—March 2012

News about Jobson Medical Information Holdings, Medical Prescribing Reference, DTW Research Marketing Group and Communications Media Inc./Compas

Checking 'sanity,' but not accuracy

Open-access research project F1000 has launched a program in which submissions are published following an "initial sanity check" from the project's director of new product development

Media Choice—March 2012

Media Choice—March 2012

Glenn Kolansky, Board Certified Dermatologist, Adv. Dermatology Surgery & Laser Center, Red Bank, NJ.

Academics blast publishers' methods

Academics blast publishers' methods

An online protest has pulled the scientific publishing industry, and particularly Dutch publisher Elsevier, into a tug of war with writers.

Company news: Publicis and the American Heart Association

Publicis Groupe is expanding its footprint in China, having acquired the healthcare communications agency U-Link Solutions Co. Ltd.

Jobson Medical files for chapter 11 debt relief

Jobson Medical Information Holdings filed for chapter 11 bankruptcy in New York Thursday, the company said, part of an effort to amend and extend its credit and strengthen its balance sheet.

P&G signals plans to cut ad costs by shifting to digital media

P&G signals plans to cut ad costs by shifting to digital media

Procter & Gamble is looking to lower its promotion costs by leaning more on digital media, Chairman and CEO Bob McDonald told analysts in an earnings call.

Elsevier begins outreach as push-back on publisher threatens to widen

An online protest, which had more than 2,500 supporters as of Wednesday morning, has pulled the scientific publishing industry into a fight between the publishers and the published.

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