Jason Hendeles, co-founder of Care Angel, receives the top prize for this year’s MM&M Shark Tank from Amar Urhekar, president of McCann Health Americas. Photo credit: Erica Berger

Care Angel, which has been dubbed “Siri for Seniors, but with a brain like Watson,” took the top prize at the MM&M Shark Tank held during Thursday’s MM&M Transforming Healthcare conference in New York City.

Jason Hendeles, co-founder of Care Angel, a virtual caregiving assistant, and executives from two other health startups presented their business models to seven pharma executives at the conference. 

Care Angel’s virtual caregiving assistant technology, Smart Care 3.0, is powered by artificial intelligence.

“Judges liked the idea of an automated care call leading to a digitally assisted human one, and the potential to fill in those gaps in care for the elderly,” said MM&M editor-in-chief Marc Iskowitz.

The winning entrepreneur received the opportunity to pitch dRx Capital, the joint investment company of Novartis and Qualcomm, and discuss beyond-the-pill collaborations with the pharma and medical device judges on the panel. It also won a two-day immersion process with McCann Health’s Think Tank, which will assist Care Angel in achieving its goals from a go-to-market perspective.

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The other startups in the presentation were Blue Mesa Health, a developer of prediabetes health platform Transform, and AllazoHealth, which offers analytics services that improve medication adherence. The finalists received a one-year consultative relationship with any of the Shark Tank judges they wish to contact.