Mindspan named Jim King as vice president of business development. King will be responsible for building business relationships with strategic operating companies, growing the group's share of voice and increasing adoption of the company's technology products.
King joins from Medical World Communications, where he was vice president of sales and associate publisher of the pharmacy and managed care divisions.
"We're fortunate to secure a professional with Jim's management and business development experience," said Thomas Rogers, Jr., Mindspan's president. "Jim has joined us during a very important period and brings a wealth of healthcare experience from his 20-year career. We're excited to have Jim bring his insight and leadership to our team in order to support the future growth of the Mindspan organization."