Mobile Partners

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MPR App

Company Profile

MPR has been providing healthcare professionals with concise drug information since its 1985 launch.  We are experienced and accomplished in reaching all healthcare disciplines and in delivering content to them in the format they prefer—mobile, web-based, and print. We build long-term, trusting partnerships with our clients in the pharmaceutical industry to deliver programs that are appropriately targeted and focused.  MPR, as a well-recognized and respected brand, offers effective distribution channels to over 500,000 clinicians.

Services and Offerings

Our App includes up-to-date drug monographs for over 4,200 Rx and OTC products. The MPR App is compatible with iOS, Android, Windows7, Kindle Fire, and BlackBerry platforms and can be accessed anytime, anywhere, without Internet connectivity.

The MPR App has over 220,000 downloads and averages over 930,000 monthly page views with 243,500 active app launches each month.  Free download of the App is available through www.eMPR.com.

Key services include:

• MPRxPress Alerts: Concise messages announcing product updates delivered to the user's Inbox and promoted through prestitial ads and push messaging notifications
• Run of App advertising targeted by profession or specialty
• Omniture metrics package provides real time stats
• Double-click integrated
• Contextual opportunities delivered at the point-of-care
       —Section/Subsection/Monograph page ponsorship
       —Enhanced monograph listing
       —Therapeutic Subsection Takeover
       —Keyword search

Additional key features include:
• Drug interactions checker for nearly 7,000 agents
• Medical Calculators
• Daily news and safety alerts
• Smart Search index by therapeutic use, brand or generic name
• Manufacturer drug search

The MPR App and MPR family of products in print and online reach clinicians during their daily workflow in their desired medium with delivery of up-to-date, accurate drug information, news, clinical tools, and content to assist with making informed prescribing decisions.

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