National Gay Newspaper Guild argues against banning drug ads

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The National Gay Newspaper Guild argued against banning drug ads. A moratorium, said NGNG president Sue O’Connell, “is likely to betray a patients knowledge and ability to speak to their physician about new therapies as they emerge.”

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Does a health psychology approach hold the key to Rx adherence? In MM&M's latest Leadership Exchange Uncut eBook, industry stakeholders from the payer, provider, academic and pharma realms explore the "why" behind medicine taking. Access here.