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MM&M Weekly Digest is a weekly roundup of the week's big stories and notable developments in healthcare marketing, delivered every Friday.
This Week's Big Stories
Tecfidera sales slow, Biogen to maintain "significant" sales force
Merck HCV med's efficacy matches competitors'
FDA takes unusual stance on ALS drug
Sales rise as Amgen outlines cardiovascular strategy
Partners+Simons CEO takes helm at parent company Myelin Health
Merck files Keytruda for lung cancer, eyes first-line niche
Lilly sees sales fall but reaffirms 2015 revenue guidance
J&J to pay $63M in Motrin case
Mylan's generic Sovaldi launches in India
FDA grants Pfizer lung-cancer drug Breakthrough Designation
Conflict-of-interest rules spur $23M investment
Omnicom reports boost in Q1 net income
Almost one-third of physicians participated in an ACO last year: Medscape
Actavis case may not serve as Namenda precedent

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