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The week's top stories
Five things for pharma marketers to know: Friday, January 20, 2017
Pharma among top sponsors of Trump inauguration parties; AstraZeneca exec to replace GSK president of global pharmaceuticals; EpiPen rival to relaunch
MM&M opens nominations for Hall of Femme
MM&M last year named its inaugural class of 16 Femmes and 20 Women to Watch. Who should be considered for this year's list of breakthough women?
The FDA targeted DTC, video, unapproved drug promotion in 2016
The agency issued 11 enforcement letters last year.
If CSL Limited CEO Paul Perreault sneezes, Australia gets a cold
"In Australia, we are the healthcare industry," he says.
Wunderman Health taps former Merkle exec as SVP of strategy and analytics
Deborah Furey will lead the agency's pilot of a new personalized marketing offering.
Trump administration raises questions for rare-disease drugmakers
Nobody knows what the future holds for the Affordable Care Act under the Trump administration and an emboldened Republican Congress.
In draft guidance, the FDA defines appropriate off-label comms as being 'consistent' with the label
The regulator is providing examples of appropriate off-label communications.
Industry hires and promotions: January 2017
Endo hires new head of U.S. branded pharma, and three other people moves for you to know about.
The week in opinion
Women, Sometimes Too Risk-Averse, Should Instead Focus on Possibility
By Shabnam Kazmi, Otsuka America
The Agency Gallery
Featured Agency: Havas Tonic

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