MM&M AWARDS 2011


The time is here to enter the industry's most distinguished awards program honoring exceptional creativity and marketing effectiveness in healthcare. Deadline for late entries is May 20. Click here for details

MM&M Agency A-to-Z


MM&M Agency A-to-Z Survey 2011

Don't miss your chance to be a part our definitive annual directory of healthcare agencies! Deadline is June 8th.  For more information contact Ty Bartholomew at 646-638-6015 or ty.bartholomew@haymarketmedia.com.


THE INTERACTIVE GUIDE



The Mobile Guide
Trends, data, insights and expert advice on the challenges and opportunities of using mobile to reach healthcare professionals and consumers

The Agency Gallery


White Papers

SUBSCRIBE TO MM&M


MM&M offers the most relevant news, analysis, opinion, feature stories and special reports to nearly 15,000 marketing executives at pharma companies, agencies and in healthcare media. Click here to subscribe.

2010/11 PMD




The 2010/11 PMD is the contact resource of choice. Over 17,000 business connections, 4,000 companies and 5,000 new industry names added since the last edition.
Get connected today and order your personal copy.

The MM&M News Brief provides news and features delivered direct to your inbox. To access the full text, simply click the headline.

Latest News

Seeking "savoir-faire," Publicis buys Rosetta for $575 million

Publicis is padding its digital health agency supergroup with a $575 million-plus acquisition of Rosetta Marketing Group.
 

Innovation impresario Shields to leave Pfizer

Joe Shields, who leveraged a successful career in product marketing into a broader role as Pfizer's director of worldwide innovation, is leaving later this month for medical device firm LifeScan.
 

Pfizer CME effort lacks brand tie-in

Harvard affiliate Joslin Diabetes Center is mounting a CME research project with funding from a pharmaceutical company whose products are tangential to the therapeutic area.
 

FROM OUR SPONSOR




Custom, Branded, Compliant Informational Programs. A leading healthcare publisher, Elsevier has the brands, names and titles that prescribers rely on throughout their careers. Tap into our expertise to create complete print and electronic informational programs covering multiple touch points with prescribers, including convention programs, rep deliverables, and more. Learn more.

In Brief

Company news: Apotex and inVentiv Health

The FDA lifted its import ban on a generic drug facility run by Canadian company Apotex.
 

LATEST FEATURES

Pharma Report: Cliff Notes

Drug revenues barely kept pace last year, as other indicators like numbers of protected brands and reps have decreased, amid the overall trend of industry consolidation
 

Medical Education: Transparency Trap

Pharma is spending millions to prepare for the Sunshine Act. But with disclosure likely to drive negative press, drug firms should consider changing the way they pay doctors for speaking, travel and meals
 

Online Privacy: Right Side of the Tracks

Digital marketing of healthcare products is under assault. Pharma must up transparency and educate the public about the robust consumer privacy safeguards in place, writes Lisa Flaiz
 

MM&M Awards 2011: Who Are They to Judge?

The MM&M Awards 2011 judging panel is in place and poised to descend on the Hotel Warwick in New York City on June 27 for a hard day's work, reviewing and scoring your submissions.
 

Headliner: Genentech's Ian Clark

Ian Clark, Genentech's CEO and head of North American commercial operations, is this year's Healthcare Businesswomen's Association (HBA) Honorable Mentor
 



Advertise
For details on how to advertise in MM&M News Brief, please email Doreen Gates

Unsubscribe
To unsubscribe from the MM&M News Brief click here.
To manage your entire MM&M profile login to your account.

You are subscribed as: %%EMAIL%%

To contact Haymarket Media for general questions or unsubscribe problems, please reply to this email.

All MM&M newsletters are sent from the domain "email.mmm-online.com". When configuring e-mail or spam
filter rules, please use this domain name.

Medical Marketing & Media Magazine
114 W. 26th Street 4th Floor
New York N.Y. 10001
Phone: (646) 638-6000
Fax: (646) 638-6150
http://www.mmm-online.com/

© 2013 Haymarket Media Inc.