Physicians have an average drug sample acceptance
rate of 77%, according to SK&A’s recent survey of
170,000 medical sites. Discover which specialties
have the highest and lowest drug acceptance rates
and if physicians prefer to receive sample packages
to be dropped off by pharma reps, mailed or both.
Use this report to determine the most effective
distribution channel to engage your targets.
Single-doctor practices have the highest drug
acceptance rate
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