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LATEST NEWS

Doximity goes back to school, creates alumni app

Physician social network Doximity announced Saturday that it is creating an app just for Stanford Medical School students and alumni. Co-founder Jeff Tangney said it's the first of several university groups.
 

Roche ends dalcetrapib trial, questions linger on CETP class

A treatment Roche called a longshot has been left in the dust, throwing the fate of CETP inhibition into doubt once again.
 

Nurses get their own app with Lippincott launch

As of Monday, nurses will be able to tap into the Nursing Drug Handbook with an app, a first for the 32-year-old publication.
 

IN BRIEF

Company news: Abbott, Vertex

Abbott settled a massive federal and state lawsuit over off-label marketing of Depakote to the tune of $1.5 billion and a token guilty plea - on one violation of the FD&C Act, for misbranding - along with a five-year Corporate Integrity Agreement.
 
 
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LATEST FEATURES

Pharma Report 2012: Get Back in Shape

When big pharma looks in the mirror, what does it see? A body beset by old, expiring brands and not enough energetic, youthful ones to replace them. Marc Iskowitz has industry's regimen for regaining form
 

Med Ed Report: Show Me the Money

Following industry's CME cutback, dinner meetings and other kinds of peer-to-peer interaction are grabbing more of its meeting spend. How much more, and is this good for medical education? David Rear reports
 

Product Communications: When Love Is Blind

Getting too enamored of products can lead to losing sight of customer needs. Fred Kinch on how to avoid being blinded by product devotion
 

MM&M Awards: Dream Team 2012

This year's judges for the MM&M Awards once again represent the cream of the industry's leaders and thinkers. But this year, there are twice as many of them. Find out who made it onto the panel
 

Headliner: Hayes' open-door policy opens doors

Tim Hayes, President, Bayer HealthCare Consumer Care North America
 

The Agency Gallery


Featured MM&M Awards 2012 Sponsor




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