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Personal and Private: Can You Really Have It All?

Date: Wednesday, February 25, 2009

Time: 2 pm EST/11 am PST

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Featured speakers: 
Nancy Phelan, Executive Director, Consumer Communications & eMarketing Wyeth
Stu Klein, General Manager, Lowe Alchemy
Joe Meadows, Vice President, Marketing and Creative Services, Catalina Health Resource

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MM&M's New Drug Dossier combines promotional insights with clinical information to offer marketers the first complete online resource for newly approved drugs. 

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MM&M Agency A-to-Z Survey 2011

Don't miss your chance to be a part our definitive annual directory of healthcare agencies! Deadline is June 8th.  For more information contact Ty Bartholomew at 646-638-6015 or ty.bartholomew@haymarketmedia.com.


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The MM&M News Brief provides news and features delivered direct to your inbox. To access the full text, simply click the headline.

Latest News

Roche Pharma chief blasts DTC ads

Consumer advertising "was the single worst decision for the industry," Roche Pharmaceuticals CEO William Burns said at a conference in London.
 

UnitedHealth Group enters online consumer health space

Health insurer UnitedHealth Group has entered the electronic health record (EHR) space with myoptumhealth.com, an ad-supported web portal providing consumers with resources and tools geared toward managing personal health.
 

J&J makes play for implants market with Mentor acquisition

Johnson & Johnson is buying Mentor Corp., a Santa Barbara, CA-based aesthetics specialist best known for its MemoryGel silicone gel breast implants, for $1.07 billion.
 

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In Brief

People news

WebMD has announced the hiring of Richard Sutton as senior vice president, sales, for WebMD's consumer markets.
 

Company news

Mylan Pharmaceuticals has entered into a deal with Novartis to market letrozole 2.5 mg tablets, a generic version of Novartis's breast cancer product Femara.
 

Latest Features

MM&M Awards 2008: Stars align on big night

More than 750 healthcare marketing and communications execs flocked to the MM&M Awards gala presentation dinner at New York's Tavern on the Green on October 30, where all 48 gold and silver winners were revealed for the first time.
 

Outlook 2009: Just the Change We Need?

The Democrats are mixing up some strong medicine for the pharma industry. Matthew Arnold performs a risk-benefit analysis
 

The 2009 Pipeline Report

MM&M takes a detailed look at key products in the pipeline, highlighting the most promising with insights and ratings from top analysts, to provide an overall picture of each therapeutic's potential value
 

12 Steps to a Winning Pitch

In today's market, with a dwindling pharma pipeline, there are fewer launches to pitch for and more competition among healthcare agencies for those coveted launches. Rob Buccino offers some advice on making a good impression in front of the client
 

Headliner: Shire HGT's Cynthia Phillips

As director of regulatory advertising, promotion and global labeling for Shire Human Genetics Therapies (HGT), Cynthia Phillips supports the marketing team to ensure compliance for all materials and activities in the US and Canada.
 




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