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Cegedim Relationship Management (formerly Cegedim Dendrite) provides pharmaceutical manufacturers with industry-leading products and services that help build market share and encourage medication adherence. Our products and services include our market-leading IntelliScript Co-pay 2.0 Platform, powerful SmartTools that optimize co-pay card performance, bi-directional CRM and Adherence programs, targeted Medical Communications, and actionable Marketing and Sales Analytics solutions. To learn more, visit our website at www.cegedimdendrite.com.

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Latest News

Pediatricians prefer Merck, GSK and Sanofi, says SDI study

Sanofi-Aventis jumped from sixth place to third in terms of its reputation among pediatricians, trailing only Merck and GlaxoSmithKline in the top spots, according to an SDI study.
 

J&J takes gastric band to YouTube, Facebook

J&J's Ethicon Endo-Surgery, a medical device manufacturer, is pairing DTC outreach on YouTube and Facebook with an online clinical support tool for its Realize adjustable gastric band.
 

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People News

California-based OncoMed Pharmaceuticals, a developer focused on antibody therapeutics that target cancer stem cells, announced the appointment of Sunil Patel to SVP, corporate development.
 

Company News

Caraco Pharmaceutical Laboratories reduced its workforce by approximately 350 employees, after FDA seized much of its inventory, based on manufacturing defects. The 350 layoffs represent a little over half of the company's entire work force, reportedly 670 employees prior to the layoffs.
 

2009 AGENCY REVIEW


July 2009 Issue of MM&M

The most objective and independent guide to healthcare agencies, with up-close profiles of the Top 75

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