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MM&M Agency A-to-Z Survey 2011

Don't miss your chance to be a part our definitive annual directory of healthcare agencies! Deadline is June 8th.  For more information contact Ty Bartholomew at 646-638-6015 or ty.bartholomew@haymarketmedia.com.


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Latest News

New cancer journal tackles advances in research

The American Association for Cancer Research will launch a new journal -- Cancer Discovery -- in April 2011. The peer-reviewed journal will focus on research spanning cancer science and medicine, including news, commentaries, and "Research Watch" summaries of important journal articles.
 

Generic Lovenox drags down Sanofi sales

Sanofi-Aventis said US sales of anti-thrombotic Lovenox were cut nearly in half by the launch of generic competition, an indication hospitals are showing little hesitation in using the copycat version.
 

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In Brief

People news: Astellas' Agensys and Bausch & Lomb

Astellas Pharma's Agensys subsidiary named Allergan's Sef Kurstjens CEO and president, replacing founder Donald Rice, who is retiring.
 

Company news: Avanir Pharmaceuticals

Avanir Pharmaceuticals said it will launch Nuedexta, its newly approved drug for treating pseudobulbar affect (PBA), in first quarter 2011 with a sales force of 75 reps.
 

LATEST FEATURES

Sales Force Report: Pharma's Got a Brand New Bag

Pharmas aren't merely downsizing reps, they're rethinking the detail and installing specialized sales forces, breaking them up into regions and making outcomes king, Matthew Arnold reports
 

CME Report: Bold School

Academic medical centers are examining whether commercial support for CME should be allowed to continue and how to prevent bias if it does. As consensus builds, a hodgepodge of different policies threatens confusion. Could Yale's approach of allowing "principled" interactions become a national model?
 

MM&M Awards 2010: Success is Golden

The seventh annual MM&M Awards gala presentation took place October 12 in a new venue
 

Headliner: Lighthouse Learning's Dr. Martin Samuels

Dr. Martin Samuels says the idea for Lighthouse Learning, a newly launched CME provider that eschews industry money and won't conduct meetings or solicit exhibitors, had been evolving for years.
 

2010/11 PMD




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