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        <title>Articles tagged with Texting from Medical Marketing and Media</title>
        <link>http://www.mmm-online.com/texting/topic/12269/</link>
        <description>Articles tagged with Texting from Medical Marketing and Media</description>
        <itunes:author>MMM</itunes:author>
        <itunes:subtitle></itunes:subtitle>
        <itunes:summary></itunes:summary>
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            <itunes:email>mmmsubs@haymarketmedia.com</itunes:email>
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        <itunes:category text="BUSINESS">
            <itunes:category text="BUSINESS NEWS" /> 
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          <title>Company news: HBA and Cardinal Health; Bristol-Myers Squibb; Spyglass; Cochrane</title>
          <description>HBA honors Cardinal Health, BMS adds another drug to the trash heap, Spyglass says nurses don&apos;t really like iPads and Cochrane finds texting is a good way to help smokers become quitters.</description>
          <link>http://www.mmm-online.com/company-news-hba-and-cardinal-health-bristol-myers-squibb-spyglass-cochrane/article/271135/</link>
          <pubDate>Tue, 04 Dec 2012 19:13:48 GMT</pubDate>
          <itunes:summary>HBA honors Cardinal Health, BMS adds another drug to the trash heap, Spyglass says nurses don&apos;t really like iPads and Cochrane finds texting is a good way to help smokers become quitters.</itunes:summary>
          <itunes:author>MMM</itunes:author>
          
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          <title>Text4baby firm launches mobile diabetes program</title>
          <description>Voxiva&apos;s latest mhealth project delivers diabetes education to patient phones.</description>
          <link>http://www.mmm-online.com/text4baby-firm-launches-mobile-diabetes-program/article/262287/</link>
          <pubDate>Thu, 04 Oct 2012 18:58:45 GMT</pubDate>
          <itunes:summary>Voxiva&apos;s latest mhealth project delivers diabetes education to patient phones.</itunes:summary>
          <itunes:author>MMM</itunes:author>
          
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        <item>
          <title>Pfizer texting campaign plugs vaccinations</title>
          <description>Pfizer is piloting a mobile education campaign promoting awareness of the value of childhood vaccinations through texting.</description>
          <link>http://www.mmm-online.com/pfizer-texting-campaign-plugs-vaccinations/article/201585/</link>
          <pubDate>Wed, 27 Apr 2011 20:20:16 GMT</pubDate>
          <itunes:summary>Pfizer is piloting a mobile education campaign promoting awareness of the value of childhood vaccinations through texting.</itunes:summary>
          <itunes:author>MMM</itunes:author>
          
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