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        <title>Articles tagged with Health Plans from Medical Marketing and Media</title>
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          <title>Business briefs: Baxter; Eli Lilly; CDHPs and Statins</title>
          <description>Baxter&apos;s Alzheimer&apos;s treatment is out of the running; Eli Lilly has upped its layoffs; insured consumers are spending less on healthcare; stains and prostate cancer may have an amicable relationship; doctors aren&apos;t screening teens for HIV.</description>
          <link>http://www.mmm-online.com/business-briefs-baxter-eli-lilly-cdhps-and-statins/article/292338/</link>
          <pubDate>Tue, 07 May 2013 16:42:12 GMT</pubDate>
          <itunes:summary>Baxter&apos;s Alzheimer&apos;s treatment is out of the running; Eli Lilly has upped its layoffs; insured consumers are spending less on healthcare; stains and prostate cancer may have an amicable relationship; doctors aren&apos;t screening teens for HIV.</itunes:summary>
          <itunes:author>MMM</itunes:author>
          
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          <title>Pharmas are from Mars, Payers are from Venus</title>
          <description>Pharma needs to step up its sales pitch, looking beyond a drug&apos;s top attributes, to convince payers that their drugs are worth the cost.</description>
          <link>http://www.mmm-online.com/pharmas-are-from-mars-payers-are-from-venus/article/241644/</link>
          <pubDate>Thu, 17 May 2012 19:17:06 GMT</pubDate>
          <itunes:summary>Pharma needs to step up its sales pitch, looking beyond a drug&apos;s top attributes, to convince payers that their drugs are worth the cost.</itunes:summary>
          <itunes:author>MMM</itunes:author>
          
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