http://www.mmm-online.com/suppliers--vendors/topic/196/ Articles tagged with Suppliers & Vendors from Medical Marketing and Media MMM mmmsubs@haymarketmedia.com no Traditional promotion efforts, including details and sampling, can only affect about 10% of prescriptions, an IMS study found, suggesting that the bulk of promotion dollars is misplaced. http://www.mmm-online.com/only-a-tenth-of-scripts-are-up-for-grabs-says-ims-study/article/138212/ Tue, 09 Jun 2009 16:36:20 GMT Traditional promotion efforts, including details and sampling, can only affect about 10% of prescriptions, an IMS study found, suggesting that the bulk of promotion dollars is misplaced. MMM If you still haven't entered the MM&M Awards 2009, then you'd better move fast--today (June 5) is the final deadline for submissions. http://www.mmm-online.com/last-chance-to-grab-glory/article/138007/ Thu, 04 Jun 2009 17:00:10 GMT If you still haven't entered the MM&M Awards 2009, then you'd better move fast--today (June 5) is the final deadline for submissions. MMM The Coalition for Healthcare Communication said it doesn't oppose ACCME's proposal to set up an independent entity for disbursal of CME funding - provided that it's not the only game in town and CME providers don't have to pay for it. http://www.mmm-online.com/coalition-flags-accme-plans/article/137355/ Fri, 22 May 2009 19:05:45 GMT The Coalition for Healthcare Communication said it doesn't oppose ACCME's proposal to set up an independent entity for disbursal of CME funding - provided that it's not the only game in town and CME providers don't have to pay for it. MMM A pair of American Medical Association committee reports urges that industry-funded CME be put on a tighter leash, but they're a far cry from the ban on commercial support called for by the AMA's Council on Ethical and Judicial Affairs a year ago. http://www.mmm-online.com/ama-ethics-group-rethinks-cme-funding/article/136813/ Thu, 14 May 2009 17:43:23 GMT A pair of American Medical Association committee reports urges that industry-funded CME be put on a tighter leash, but they're a far cry from the ban on commercial support called for by the AMA's Council on Ethical and Judicial Affairs a year ago. MMM Marketers anticipate substantial cuts in DTC spend in 2009, according to a Cegedim Dendrite survey in which 58% of respondents said they'd cut consumer ad spend this year. Last year 28% said they'd cut back on consumer advertising. http://www.mmm-online.com/dtc-spend-set-to-slide-loyalty-cards-up-says-survey/article/136714/ Wed, 13 May 2009 16:59:58 GMT Marketers anticipate substantial cuts in DTC spend in 2009, according to a Cegedim Dendrite survey in which 58% of respondents said they'd cut consumer ad spend this year. Last year 28% said they'd cut back on consumer advertising. MMM In an effort to improve lab practices in the field of assisted reproduction technology (ART), Cook Medical launched a microsite and video lab tour. http://www.mmm-online.com/cook-launches-art-lab-tutorial/article/136137/ Mon, 04 May 2009 20:00:02 GMT In an effort to improve lab practices in the field of assisted reproduction technology (ART), Cook Medical launched a microsite and video lab tour. MMM Physicians and medical institutions should shun gifts, reps, samples and ghostwriting, said the Institute of Medicine's conflict of interest committee in its full recommendations. http://www.mmm-online.com/iom-quit-gifts-reps-samples/article/131516/ Tue, 28 Apr 2009 17:37:14 GMT Physicians and medical institutions should shun gifts, reps, samples and ghostwriting, said the Institute of Medicine's conflict of interest committee in its full recommendations. MMM The Accreditation Council for Continuing Medical Education is considering offering an accreditation flagging CME as being free of drug and device industry support -- a kind of Good Housekeeping Seal for CME. http://www.mmm-online.com/accme-weighs-pharma-free-labeling/article/131238/ Thu, 23 Apr 2009 17:00:36 GMT The Accreditation Council for Continuing Medical Education is considering offering an accreditation flagging CME as being free of drug and device industry support -- a kind of Good Housekeeping Seal for CME. MMM IMS Health and SDI are seeking a Supreme Court review of an appeals court ruling that restricts the commercial use of prescriber data in the state of New Hampshire. http://www.mmm-online.com/ims-sdi-want-supremes-to-look-at-prescriber-data-laws/article/129588/ Fri, 27 Mar 2009 19:02:46 GMT IMS Health and SDI are seeking a Supreme Court review of an appeals court ruling that restricts the commercial use of prescriber data in the state of New Hampshire. MMM Iowa's state Senate passed a healthcare bill containing some of the toughest restrictions on drug company contacts with physicians yet. http://www.mmm-online.com/iowa-senate-passes-harsh-gifts-data-ban-bill/article/129203/ Fri, 20 Mar 2009 21:07:36 GMT Iowa's state Senate passed a healthcare bill containing some of the toughest restrictions on drug company contacts with physicians yet. MMM