http://www.mmm-online.com/education--awareness/topic/211/ Articles tagged with Education & Awareness from Medical Marketing and Media MMM mmmsubs@haymarketmedia.com no Boehringer Ingelheim and Eli Lilly rolled out a pre-launch SGLT campaign that breaks ranks with branding for J&J's SGLT2 inhibitor Invokana. http://www.mmm-online.com/bi-lilly-go-simple-in-new-sglt-med-ed-effort/article/292257/ Tue, 07 May 2013 14:03:31 GMT Boehringer Ingelheim and Eli Lilly rolled out a pre-launch SGLT campaign that breaks ranks with branding for J&J's SGLT2 inhibitor Invokana. MMM Welcome to the ambivalent world of healthcare, where confusion reigns as shifts in science and guidelines seemingly raise more questions than they answer. http://www.mmm-online.com/consumers-must-make-own-choices-as-health-guidelines-change/article/289607/ Fri, 19 Apr 2013 16:06:11 GMT Welcome to the ambivalent world of healthcare, where confusion reigns as shifts in science and guidelines seemingly raise more questions than they answer. MMM Lack of access to patient-education materials in appropriate languages remains providers' biggest obstacle to serving culturally diverse patient populations, researchers found. http://www.mmm-online.com/providers-lack-proper-resources-for-health-education-study/article/279071/ Tue, 05 Feb 2013 16:54:33 GMT Lack of access to patient-education materials in appropriate languages remains providers' biggest obstacle to serving culturally diverse patient populations, researchers found. MMM The American Heart Association is trying to get us thinking about using social networks—in both the old-school, interpersonal connections sense as well as the newer electronic one—to tackle childhood obesity. http://www.mmm-online.com/use-social-networks-to-fight-childhood-obesity-says-aha/article/272001/ Mon, 10 Dec 2012 21:46:47 GMT The American Heart Association is trying to get us thinking about using social networks—in both the old-school, interpersonal connections sense as well as the newer electronic one—to tackle childhood obesity. MMM A new campaign from J&J's DePuy Orthopedics, aimed at raising awareness of joint replacement, features Baby Boomers' letters to their younger selves. http://www.mmm-online.com/depuy-coaches-joint-pain-sufferers-not-to-delay-surgery/article/271313/ Wed, 05 Dec 2012 18:53:01 GMT A new campaign from J&J's DePuy Orthopedics, aimed at raising awareness of joint replacement, features Baby Boomers' letters to their younger selves. MMM Sanofi has recruited actress Elizabeth Perkins, who has type 1 diabetes, to serve as the face of its Diabetes Co-Stars awareness campaign. http://www.mmm-online.com/sanofi-snags-elizabeth-perkins-for-lantus-campaign/article/268529/ Thu, 15 Nov 2012 20:04:03 GMT Sanofi has recruited actress Elizabeth Perkins, who has type 1 diabetes, to serve as the face of its Diabetes Co-Stars awareness campaign. MMM Three drugmakers teamed up with Catalina Health to design prescription-information sheets patients will actually read and understand. http://www.mmm-online.com/big-pharma-pilots-single-page-drug-info-sheet/article/254433/ Tue, 14 Aug 2012 16:24:00 GMT Three drugmakers teamed up with Catalina Health to design prescription-information sheets patients will actually read and understand. MMM Five patients will document their challenges and triumphs online in this project developed by the National MS Society and Sanofi's Genzyme unit. http://www.mmm-online.com/genzyme-backed-program-to-chronicle-lives-of-patients-with-ms/article/253220/ Thu, 02 Aug 2012 19:49:14 GMT Five patients will document their challenges and triumphs online in this project developed by the National MS Society and Sanofi's Genzyme unit. MMM Many health education materials delivered by HCPs end up being viewed as print-outs, one study suggests. http://www.mmm-online.com/in-health-education-providers-prefer-paper-study/article/252528/ Mon, 30 Jul 2012 18:54:42 GMT Many health education materials delivered by HCPs end up being viewed as print-outs, one study suggests. MMM A new video-based educational series will aim to tailor content to both patients and physicians, the firms behind the effort say. http://www.mmm-online.com/video-education-effort-aims-at-patients-doctors/article/252186/ Fri, 27 Jul 2012 15:03:06 GMT A new video-based educational series will aim to tailor content to both patients and physicians, the firms behind the effort say. MMM