http://www.mmm-online.com/creative/topic/236/ Articles tagged with Creative from Medical Marketing and Media MMM mmmsubs@haymarketmedia.com no For the big mainline ad agencies, the recent creative consolidations at Pfizer and Johnson & Johnson are a big deal, but to their medical agency subsidiaries, they mostly represent a codification of where things stood to begin with. http://www.mmm-online.com/pfizer-jj-creative-reviews-meh-on-the-medical-side/article/265644/ Fri, 26 Oct 2012 20:10:41 GMT For the big mainline ad agencies, the recent creative consolidations at Pfizer and Johnson & Johnson are a big deal, but to their medical agency subsidiaries, they mostly represent a codification of where things stood to begin with. MMM EMD Serono refreshed its "Birds & Bees" fertility issues awareness campaign with a Facebook page and a music video. http://www.mmm-online.com/emd-serono-brings-back-birds-bees-infertility-effort/article/208492/ Wed, 27 Jul 2011 19:47:44 GMT EMD Serono refreshed its "Birds & Bees" fertility issues awareness campaign with a Facebook page and a music video. MMM GlaxoSmithKline launched new commercials for Alli, in time for New Year's resolutions and holiday overeating remorse, and handed off five OTC products to Meda Pharmaceuticals. http://www.mmm-online.com/gsk-launches-new-alli-spots-hands-five-otc-brands-to-meda/article/193721/ Wed, 05 Jan 2011 18:13:12 GMT GlaxoSmithKline launched new commercials for Alli, in time for New Year's resolutions and holiday overeating remorse, and handed off five OTC products to Meda Pharmaceuticals. MMM AstraZeneca launched the first consumer TV and print ads for Seroquel XR for bipolar depression, playing on the all-consuming way in which patients experience the disease. http://www.mmm-online.com/astrazeneca-airs-consuming-consumer-for-seroquel-xr-bipolar-depression/article/159860/ Thu, 17 Dec 2009 19:29:36 GMT AstraZeneca launched the first consumer TV and print ads for Seroquel XR for bipolar depression, playing on the all-consuming way in which patients experience the disease. MMM If you still haven't entered the MM&M Awards 2009, then you'd better move fast--today (June 5) is the final deadline for submissions. http://www.mmm-online.com/last-chance-to-grab-glory/article/138007/ Thu, 04 Jun 2009 17:00:10 GMT If you still haven't entered the MM&M Awards 2009, then you'd better move fast--today (June 5) is the final deadline for submissions. MMM Pfizer passed Chantix creative work to McGarryBowen, ending McCann HumanCare's contract on the smoking cessation drug, agency sources confirmed. http://www.mmm-online.com/pfizer-taps-mcgarrybowen-on-chantix-snubs-mccann/article/126713/ Mon, 02 Feb 2009 16:27:04 GMT Pfizer passed Chantix creative work to McGarryBowen, ending McCann HumanCare's contract on the smoking cessation drug, agency sources confirmed. MMM Wyeth Consumer Health has launched a TV and print ad campaign for Advil advising consumers that they can do more with fewer bottles of OTC pain meds clogging up their purses, thanks to "The Every Pain Reliever." http://www.mmm-online.com/advil-ads-take-all-in-one-approach/article/126206/ Wed, 21 Jan 2009 18:27:46 GMT Wyeth Consumer Health has launched a TV and print ad campaign for Advil advising consumers that they can do more with fewer bottles of OTC pain meds clogging up their purses, thanks to "The Every Pain Reliever." MMM GlaxoSmithKline has signed country singer Wynonna Judd to serve as the face of its OTC weight loss drug Alli. http://www.mmm-online.com/alli-gets-celebrity-spokeswoman-in-judd/article/123948/ Fri, 09 Jan 2009 15:19:00 GMT GlaxoSmithKline has signed country singer Wynonna Judd to serve as the face of its OTC weight loss drug Alli. MMM In a reminder that the new media world is not without its perils, Johnson & Johnson is backpedaling from a Motrin campaign about slings aimed at moms that drew arrows from the Stroller Mafia. http://www.mmm-online.com/motrin-viral-suffers-digital-slings-and-arrows/article/121185/ Tue, 18 Nov 2008 18:35:45 GMT In a reminder that the new media world is not without its perils, Johnson & Johnson is backpedaling from a Motrin campaign about slings aimed at moms that drew arrows from the Stroller Mafia. MMM Dusa's ClindaReach professional ads, created by Topin & Associates, snagged three awards at the AMM's Doctors' Choice Awards luncheon. http://www.mmm-online.com/dusa-topin-associates-take-three-doctors-choice-awards/article/118366/ Wed, 24 Sep 2008 20:07:40 GMT Dusa's ClindaReach professional ads, created by Topin & Associates, snagged three awards at the AMM's Doctors' Choice Awards luncheon. MMM