http://www.mmm-online.com/online-video/topic/7896/ Articles tagged with Online Video from Medical Marketing and Media MMM mmmsubs@haymarketmedia.com no What changes in marketing or audience viewing habits might impact pharma's media investment this year? Media buyers weigh in on the hot channel trends. http://www.mmm-online.com/growth-in-devices-online-video-to-drive-media-this-year-buyers-say/article/274880/ Fri, 04 Jan 2013 17:25:20 GMT What changes in marketing or audience viewing habits might impact pharma's media investment this year? Media buyers weigh in on the hot channel trends. MMM He takes a very direct approach to the pursuit of prostate health. He's Branko the Prostate Czech, and he's been wielding his latex glove to raise awareness during September's Prostate Cancer Awareness Month. http://www.mmm-online.com/prostate-czech-gets-behind-a-good-cause/article/213042/ Wed, 28 Sep 2011 16:10:31 GMT He takes a very direct approach to the pursuit of prostate health. He's Branko the Prostate Czech, and he's been wielding his latex glove to raise awareness during September's Prostate Cancer Awareness Month. MMM WEGO Health is launching an ad-supported online video network, dubbed WEGOHealth.tv, that will feature "conversation-style videos" featuring its medical subject matter expert "health activists." http://www.mmm-online.com/wego-health-launches-online-video-venture/article/206838/ Tue, 05 Jul 2011 21:18:26 GMT WEGO Health is launching an ad-supported online video network, dubbed WEGOHealth.tv, that will feature "conversation-style videos" featuring its medical subject matter expert "health activists." MMM HealthiNation is beefing up its health and wellness content with a slate of four new shows as the online health video company seeks to move beyond medical content. http://www.mmm-online.com/healthination-expands-wellness-content-with-new-shows/article/198916/ Tue, 22 Mar 2011 18:35:55 GMT HealthiNation is beefing up its health and wellness content with a slate of four new shows as the online health video company seeks to move beyond medical content. MMM AstraZeneca is sponsoring an online cooking show series as part of its Crestor efforts. http://www.mmm-online.com/crestor-dons-chefs-hat-with-online-cooking-show-series/article/197985/ Wed, 09 Mar 2011 19:13:50 GMT AstraZeneca is sponsoring an online cooking show series as part of its Crestor efforts. MMM Boehringer Ingelheim is partnering with the Country Music Association for a Tune Up For COPD Songwriting Competition featuring country music stars Billy Ray Cyrus and Patty Loveless. http://www.mmm-online.com/boehringer-ingelheim-contest-seeks-copd-songs/article/195368/ Mon, 31 Jan 2011 20:55:09 GMT Boehringer Ingelheim is partnering with the Country Music Association for a Tune Up For COPD Songwriting Competition featuring country music stars Billy Ray Cyrus and Patty Loveless. MMM Amgen and Pfizer teamed up with fashion guru Tim Gunn for five videos offering style tips -- or 'psophisticated styles' -- for psoriasis patients. The videos resemble reality television shows and feature style consultations with the five winners of the Addressing Psoriasis contest launched last year. http://www.mmm-online.com/amgen-pfizer-and-project-runways-tim-gunn-offer-psoriasis-style-tips/article/179366/ Wed, 22 Sep 2010 18:56:24 GMT Amgen and Pfizer teamed up with fashion guru Tim Gunn for five videos offering style tips -- or 'psophisticated styles' -- for psoriasis patients. The videos resemble reality television shows and feature style consultations with the five winners of the Addressing Psoriasis contest launched last year. MMM The FDA has hired a broadband TV producer to head its online communications as the agency seeks to beef up its online content and launch a drug safety blog. http://www.mmm-online.com/fda-expands-online-consumer-communications/article/175633/ Tue, 27 Jul 2010 19:48:28 GMT The FDA has hired a broadband TV producer to head its online communications as the agency seeks to beef up its online content and launch a drug safety blog. MMM Forty-four percent of women research prescribed drugs using multiple sources before filling a script, a survey found, suggesting that marketing efforts targeting Baby Boomer women, in particular, must focus less on brand awareness and more on the post-script conversation. http://www.mmm-online.com/script-in-hand-boomer-women-sleep-on-it-ask-friends-before-filling/article/171952/ Tue, 08 Jun 2010 18:56:43 GMT Forty-four percent of women research prescribed drugs using multiple sources before filling a script, a survey found, suggesting that marketing efforts targeting Baby Boomer women, in particular, must focus less on brand awareness and more on the post-script conversation. MMM Pfizer redesigned its annual review as part of a rolling rebranding exercise aimed at personalizing the company, emphasizing corporate responsibility and stressing the scientific prowess of a giant better known for its marketing. http://www.mmm-online.com/pfizers-swiss-army-knife-of-pr-stresses-science-responsibility/article/171598/ Wed, 02 Jun 2010 21:02:36 GMT Pfizer redesigned its annual review as part of a rolling rebranding exercise aimed at personalizing the company, emphasizing corporate responsibility and stressing the scientific prowess of a giant better known for its marketing. MMM