Partnership

Nodding to bloggers, Lilly digitizes content

Nodding to bloggers, Lilly digitizes content

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The move to digitize a series of books it co-created with Disney for kids with type 1 diabetes was spurred by a meeting with the online diabetes community.

US awards GSK $200M to fight "superbugs"

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GSK and the US Department of Health and Human Services inked a deal to fund development of new antibiotics, an area where clinicians face a dearth of new options.

Business briefs: Lundbeck and Otsuka; Omnicom; Vivus

Otsuka-Lundbeck CNS alliance extended to Alzheimer's drug; longtime DAS chief Tom Harrison steps down to chairman emeritus role

Draftfcb Healthcare inks deal with global indie agency network

Draftfcb Healthcare inks deal with global indie agency network

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Draftfcb Healthcare is filling out its global footprint through an alliance with Argon Network, a coalition of 22 indie agencies in Europe, Asia, the Middle East and South America.

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