People News: Bristol-Myers Squibb and Bausch and Lomb
Bausch and Lomb named Jane Mazur VP, public relations, global/North America vision care. Mazur joins the company from Ogilvy PR, where she was EVP, director of national media.
The Women's Health landscape is ripe with opportunity for pharma marketers. This seven-page eBook offers product managers a guide to capitalizing on the trends, growth areas and unmet needs. Includes alternative channels to engage OB/GYNs and oncologists, and plenty of tips. Click here to access it.