People News: GCI Health, Makovsky and MS&L
Makovsky & Co. has hired Frank Ovaitt as EVP in charge of integrating research into the firm's PR practice. Ovaitt is CEO emeritus of the Institute for Public Relations and professor of applied PR research at the George Washington University Graduate School of Political Management.
MS&L named Patricia Archambault VP, healthcare for its Montreal office. She was previously president and owner of Tutti Quanti PR, and before that was a VP at Fleishman-Hillard's Montreal office.