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Concentric Pharma Advertising hired Tim O'Grady as VP group account supervisor. O'Grady joins from Harrison and Star, where he was VP, group account supervisor handling accounts in gastroenterology, rheumatology and dermatology. He will manage the professional and patient promotion for the firm's Betaseron account with Bayer and reports to SVP account group director Tim Campbell. 
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Does a health psychology approach hold the key to Rx adherence? In MM&M's latest Leadership Exchange Uncut eBook, industry stakeholders from the payer, provider, academic and pharma realms explore the "why" behind medicine taking. Access here.