CRM agency MicroMass hired Richard Patterson as vice president, group account director. Patterson will lead the agency's oncology business and report to John Grunstein, EVP, client services.
Patient access to pharmaceuticals is a tale of two worlds—affordability has improved for the majority, while the minority is hampered by cost, distribution and red tape. To provide marketers with a well-rounded perspective, MM&M presents this e-book chock full of key insights. Click here to access it.
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