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AGENCIES
Seidler Bernstein announced that Mark Annese has become the agency's director, interactive services. Annese joins Seidler Bernstein from Digital Bungalow, where he was interactive technical director.

MEDIA
The Oncologist named Kristin Mendola advertising sales representative.  Mendola has worked in varied sales and marketing positions in the medical and surgical markets for the past 20 years.

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The Women's Health landscape is ripe with opportunity for pharma marketers. This seven-page eBook offers product managers a guide to capitalizing on the trends, growth areas and unmet needs. Includes alternative channels to engage OB/GYNs and oncologists, and plenty of tips. Click here to access it.

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