Physician Dispensing

Study finds docs suceptible to lunches, patient demands for branded drugs

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Internists and small-office practitioners are also more likely to prescribe branded drugs than their professional peers.

inVentiv to provide team for Keltman

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inVentiv Selling Solutions, will begin providing a sales personnel to Keltman Pharmaceuticals, a wholesale pharmaceutical company specializing in re-packaged medications for physician dispensing.

The Women's Health landscape is ripe with opportunity for pharma marketers. This seven-page eBook offers product managers a guide to capitalizing on the trends, growth areas and unmet needs. Includes alternative channels to engage OB/GYNs and oncologists, and plenty of tips. Click here to access it.

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