Five things for pharma marketers to know: Thursday, June 8, 2017

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1. Novartis' CAR-T drug, CTL019, showed an overall response rate of 45% in a Phase-II trial evaluating its impact in patients with diffuse large B-cell lymphoma. The drug is expected to compete with Kite Pharma's KTE-C19, which has shown overall response rates of 39%. (Endpts)

2. WPP reported that part of its North American healthcare business saw weaker sales in the first four months of the year compared to the same period a year ago.

3. AstraZeneca sold the rights to its migraine drug Zomig to German company Grunenthal in a deal worth up to $300 million. (PharmaPhorum)

4. Roche returned the rights to license IDO inhibitor GDC-0919 to NewLink Genetics. The drug was being evaluated with Roche's PD-L1 inhibitor, Tecentriq. (Reuters)

5. Jazz Pharmaceuticals said its sleep disorder drug, JZP-110, for patients with narcolepsy and obstructive sleep apnea saw positive results in a Phase-III trial.

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