In an effort to establish itself in a growing medical education market, Reed Exhibitions and sister company Elsevier Health Sciences have launched Reed Medical Education, a targeted health and medical events group designed to focus on CME in specialty fields and emerging disciplines. Reed Medical Education events will range from global congresses to topic-specific symposia and will feature accredited, peer developed content led by thought-leaders, influencers and practitioners in their respective fields. "Reed Med Ed was formed to bring independent, unbiased research and clinical practice to medical professionals in a capacitycontrolled environment," said Angi Pechman, a Reed Exhibitions spokeswoman. Julie Brown, Reed Medical Education vice president, will lead the initiative. The first Reed Medical Education event served the field of oncology. The Oncology World Congress took place Nov.17-19 in Houston. Revenue for CME providers continued to rise last year, climbing 11. 2 percent to $1.77 billion, according to the Accreditation Council for Continuing Medical Education annual report for 2003.