Schering-Plough taps MediaVest for US media

Share this article:

Schering-Plough awarded media duties in the US to Publicis Groupe's MediaVest, following a review. 

The move, first reported by Advertising Age, will include Levitra and Nasonex, an erectile dysfunction drug and a nasal spray, respectively. 

Omnicom Group's OMD previously handled some of the media duties for Schering-Plough.

Share this article:

Email Newsletters

More in News

Lilly's cancer drug ramu granted gastric indication

Lilly's cancer drug ramu granted gastric indication

Ramucirumab received FDA approval today in advanced gastric cancer, a nod that could translate into $600 million in peak sales.

GSK, Novartis, Lilly play musical chairs

GSK, Novartis, Lilly play musical chairs

The three drugmakers rearranged part of the pharma universe Tuesday with a string of pipeline-altering deals.

Valeant bids $47B for Allergan

Valeant bids $47B for Allergan

The deal would bring Allergan's Botox and Juvederm under the same roof as Restylane.