Sitemap - August, 2005 - Medical Marketing and Media

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August, 2005:

Prevacid follow-up to move into Phase III trials

Tysabri could be linked to new rare infections, analyst says

FDA punts on Plan B

NIH rules retain ban on pharma consulting

AstraZeneca cuts back on detailing

FDA finds new ways to communicate drug risks

Three big hopefuls on FDA’s Sept. docket

J&J asks doctors to limit Natrecor use

Test cleared for use with Pfizer cancer drug

Industry says Vioxx verdict will fuel conservative approach

Merck found liable in first Vioxx lawsuit

Verdict could be issued today in first Vioxx court case

Pfizer, Merck company sites winning battle for docs

Psychiatrists say Lunesta ads are misleading

Oregon to require prescriptions for OTC cold/allergy treatments

Potter exits Genentech after medical problems

Agency people news from the 08/19/05 News Brief

Supplier people news from the 08/19/05 News Brief

Schering-Plough teams with J&J to develop arthritis drug

FDA denies petition over Abbott weight-loss drug

Crawford hits the road to hear consumer concerns

Pfizer acquires antibody optimization company

FDA implements Accutane registration program

Takeda to release Prevacid follow-up in 2008

Pfizer adopts 6-month DTC moratorium for new drugs, will seek FDA feedback before airing ads

Crawford welcomes PhRMA DTC guidelines

Study finds doctors are influenced by drug samples

PhRMA objects to FDA ‘Drug Watch’ Web page

Top Senator seeks investigation into leak of drug trials data

Clinical trials of Tysabri to resume

FDA issuing more warnings, as doctor confidence in regulators remains shaky

MM&M Awards Finalists 2005 - Revealed

Pfizer taps Loretta Ucelli as new communications SVP

Pharma clients use TiVo direct-response tag

NEJM articles fuel debate over sponsored research

Investors cautious over Lipitor patent challenges

Biogen acquires three new drugs

PhRMA punts on moratorium but bans TV reminder ads

FDA, PhRMA set to make major DTC announcements

Pharmas raise prices 5.5 percent in first half of 2005

Hypertension society splits with journal in CME dispute

Web Exclusive

What NOT to say to an MS Patient

Dorothy Wetzel June 07, 2013

It is often hard to find the right words when talking to a patient, friend or family member with MS. Even with training and awareness of the disease, we often blurt out something we think is innocuous only to find out later that we have deeply offended. The Health Activists that Extrovertic spoke to had some suggestions for having positive conversations with someone with MS.

2013 Hall of Fame Inductees

An entertaining look at the extraordinary lives and careers of the Medical Advertising Hall of Fame's 2013 inductees: Peter Frishauf, Dorothy Philips and David Labson. Clips produced by JUICE Pharma.