September, 2009:

Zenpep

Saphris

UCB turns Crohn's patients into brand advocates

Company News

People News

Sermo offers instant focus groups

GSK launches quick-search product site in the UK

Physician's group wants new drug labeling, 2-year DTC moratorium

Company News

People News

Boehringer sponsors UGC contest in diabetes awareness effort

FDA to examine medical device approval process

Company News

People News

Wyeth taps Jane Seymour for European RA campaign

GSK swears off commercial CME providers

Valcyte

DDMAC to discuss social media, online marketing guidelines

Oncologists visit pharma sites most often, survey says

Company News

People News

DDMAC lashes Allergan over Latisse website

Myriad Genetics takes cancer awareness to the Midwest

Rx ad spend down 7.8% for first half of 2009, says TNS

Company News

People News

Fewer than 1% of docs sees bias in online CME, survey finds

Lilly slashes workforce by 13%

GSK, McEnroe urge over-40 men to get tested for prostate cancer

Pharmas despised slightly less than insurers, says poll

Lilly, Chicago Bears' Cutler throw touchdowns for diabetes

Company News

People News

AMA hops on the social media bandwagon

Docs triple their time online since 2002, says study

Bayer touts glucose meters with Jonas-judged UGC contest

Company News

People News

Shire prepares marketing efforts for Intuniv

FDA to address deficiencies in post-marketing surveillance

Company News

People News

Pfizer pays $2.3 billion for deceptive marketing practices

As I see it: Branded vs. non-bioequivalent generic drugs

'Pay-for-delay' generic deals illegal

Biosimilars slated for 12 years market exclusivity

Better medicine through healthcare education

Social media: How to survive the inevitable fall

Professional Media briefs

Wiley to launch diabetes journal

J&J app aggregates info for doctors

Professional Marketing briefs

Economic downturn takes toll on incentives and raises

Aptilon unveils new sales force tool

Med Ed Report briefs

Firewall deadline has finally arrived

Industry support of CME down 14%

Nissen: ACCME should be abolished

IMS Health cuts jobs after Q2 losses

Company News

So-net M3 acquires quiz website for research

People News

Vantage Point: Pharmas should become diversified healthcare companies

Digital Media briefs

Cardinal Health launches in-pharmacy ad network

MayoClinic, Everyday Health partner

Consumer Advertising briefs

Cancer patients don't trust docs: survey

Rite Aid site offers ads, coupons

Merck launches online video with Project Runway HIV spokesman

Novo Nordisk taps 'The Rock' for ad

DDMAC warns Abbott on Kaletra DVD

Centocor launches online talk show on arthritis

DDR on DTC: Omnaris

Agency Business briefs

Ogilvy announces two joint CEOs

Digitas hangs shingles in UK, Boston

Publicis hooks Microsoft's Razorfish

Career and Salary Survey: Weathering the Storm

Workplace Culture: Finders Keepers

Career Path: Six Stories to the Top

MM&M Awards 2009: Road to Glory

Headliner: Harvard Medical School's Tom Stossel

Is pharma ready this time?

Reality check on pay

Nice piece of legislation you got there...

Does customization increase value?