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July, 2010:

NEJM revamps website, adds complete archive

GSK restructures bonuses for sales reps

Novartis exploits J&J recall pains with Triaminic giveaway

Company news: AstraZeneca

People news: Nycomed US, Vitae and Taris Biomedical

Advisory panel rebuffs FDA risk-mgmt. plan for pain meds

FDA expands online consumer communications

Company news: Sanofi-Aventis, Novartis, Pfizer and Roche

Primary care docs prefer rep-delivered samples, says study

New pain meds pose tricky PR test, as FDA gaffe shows

Company news: e-nurses, Acumed, IMS Health and Tonic

People news: Everyday Health, MediZine, HCEA

DDMAC regulatory letters could double in 2010

Is your career on track?

Merck launches asthma awareness site for Spanish-speakers

Luvox CR patient brochure gets warning for missing risk info

People news: Nycomed US and Bristol-Myers Squibb

Company News: J&J, Novartis, Sepracor

MM&M Awards finalists revealed

Analyzing Online Conversations: What Social Media Can Teach Us about the Patient Journey

And the finalists are...

New PSAs promote pharma-funded online assessment tool

Ruling in FTC-Watson case may sway pay-for-delay debate in Senate

WEGO Health throws Ning network users a lifeline with sponsorship

Company news: Salix and Pri-Med

People news: Amgen and Physicians World

Exclusive: Takeda launches Actos DTC campaign today

Sermo revamp aims for faster searches, better filters, alerts

Consumer marketers feeling more confident, says survey

Avandia decision could bolster rivals' sales

Business Roundtable chief to replace Tauzin at PhRMA

Watson beefs up women's health biz, adds reps

People News: Bayer HealthCare and IMS Health

PhRMA sweats Witty's EU samples cap

Industry groups oppose House attempt to ban patent settlements

Company news: Merck

Industry support of CME down 17%

FDA looks beyond balance in study of efficacy info

Mobile pill cap takes social approach to raising compliance

Company News: Eisai and Arena Pharmaceuticals

Sage upgrades online journal platform

People News: Abbott Labs and Lux Biosciences

Shionogi reorganizes US ops

Company News: Celgene and Abraxis BioScience

The role of communications

Why do doctors like branded med ed? Topics draw more than drug names

Social media is so vital, even FDA is stepping to it

Five tips for tightening up your tactical planning

The Top 75: Wishbone/ITP

The Top 75: Williams-Labadie

The Top 75: Vox Medica

The Top 75: Torre Lazur McCann

The Top 75: Topin & Associates

The Top 75: Surge Worldwide Healthcare Communications

The Top 75: Sudler & Hennessey

The Top 75: Saatchi & Saatchi Wellness

The Top 75: Saatchi & Saatchi Healthcare Innovations

The Top 75: Saatchi & Saatchi Healthcare Advertising

The Top 75: Roska Healthcare Advertising

The Top 75: Rosetta Healthcare

The Top 75: RevHealth

The Top 75: RCW Group

The Top 75: Razorfish Health

The Top 75: Purohit Navigation

The Top 75: Partners + simons

The Top 75: Palio

The Top 75: Pacific Communications

People News: Biogen Idec

The Top 75: Pace

Everyday Health to manage PDR's consumer web property

The Top 75: Ogilvy Healthworld

The Top 75: nitrogen

The Top 75: The Navicor Group

The Top 75: Natrel Communications

The Top 75: MicroMass Communications

The Top 75: MedThink Communications

The Top 75: Medicus Life Brands

The Top 75: McCann HumanCare

The Top 75: LyonHeart

The Top 75: LehmanMillet

The Top 75: Kane & Finkel Healthcare Communications

The Top 75: Juice Pharma Worldwide

The Top 75: Iomedia

The Top 75: Intouch Solutions

The Top 75: Interlink Healthcare Communications

The Top 75: IMC2 Health & Wellness

The Top 75: Ignite Health

The Top 75: ICC

The Top 75: Heartbeat Digital

The Top 75: HealthEd Group

The Top 75: Health4Brands Chelsea

The Top 75: HC&B Healthcare Communications

Professional Marketing briefs

The Top 75: Harrison & Star Business Group

The Top 75: GSW Worldwide

The Top 75: Giant Creative/Strategy

The Top 75: ghg

The Top 75: G&A Healthcare Communications

The Top 75: Flashpoint Medica

The Top 75: evoke interaction

The Top 75: Eveo

The Top 75: Euro RSCG Life MetaMax

The Top 75: Euro RSCG Life LM&P

The Top 75: Euro RSCG Life Catapult

The Top 75: Euro RSCG Life 4D

Novartis fined $250 million in gender discrimination suit

Amgen deploys 1,000 reps on Prolia

The Top 75: echo Torre Lazur

Young adults don't listen to experts

Merck Serono seeks scripts in global MS effort

The Top 75: Dudnyk

DDR on DTC: Onglyza

The Top 75: Draftfcb Healthcare

The Top 75: Digitas Health

The Top 75: Core-Create/Brandkarma

The Top 75: Corbett Worldwide Healthcare

The Top 75: Concentric

The Top 75: CommonHealth

The Top 75: closerlook

The Top 75: Cline Davis & Mann

The Top 75: Centron

The Top 75: The CementBloc

The Top 75: CDMiConnect

The Top 75: CDM Princeton

The Top 75: Cambridge BioMarketing

The Top 75: Cadient Group

The Top 75: Blue Diesel

The Top 75: Beacon Healthcare Communications

The Top 75: Area 23

The Top 75: AgencyRx

The Top 75: AbelsonTaylor

Why do we do it this way?

Antidote: breast cancer vaccine

  

Web Exclusive

Angelina Jolie's fearless but flawed message

Paul Oestreicher, Ph.D. May 17, 2013

Angelina Jolie's story raises important questions about education, outreach and access—but her nod to holistic treatments is less helpful
 

Podcasts

How to engage even the busiest physicians

March 04, 2013

Sponsored by TRUE Health + Wellness. The increasingly demanding schedules of healthcare professionals continue to narrow the window of opportunity for pharma sales teams, and, as a result, marketers are focusing more on non-personal promotion. However, there's a lot more to it than simply bombarding physicians with brand messages, as Anne Stroup, Managing Director at TRUE Health + Wellness, explains to MM&M's James Chase in this special podcast presentation.
 

2013 Hall of Fame Inductees

An entertaining look at the extraordinary lives and careers of the Medical Advertising Hall of Fame's 2013 inductees: Peter Frishauf, Dorothy Philips and David Labson. Clips produced by JUICE Pharma. 

Slideshows

MAHF 2013: Honors Class

A gallery of images from the 2013 Medical Advertising Hall of Fame induction dinner