January, 2013:

Business briefs: Novo Nordisk

Soriot's status update for AstraZeneca: It's complicated

Researcher takes aim at clashing drug data

Business briefs: J&J, Genzyme, Roche

With digital no longer special, InVentiv merges four agencies into two

Business briefs: Boston Scientific, Eli Lilly, Genzyme

Draftfcb Healthcare inks deal with global indie agency network

Santarus loads up on sales reps

4 reasons to invite your agency behind closed doors

Pradaxa dominates doc poll of most effective journal ads

Business briefs: Takeda, Stryker

Studies point to a need for better physician-patient communication

BMS's 2013 looking up as Eliquis launch gears up

Orexigen rethinks clinical trial recruitment

Business briefs: Biogen Idec, Novartis EuroPharm, Genentech

Late-season flu peak hits vax slackers

Business briefs: Abbott, Sunshine, Allergan and Watson

Novartis shakes up C-Suite as sales slide 3%

Docs cozy up to brands that bring unique benefits, thought-leader backing

Gateway to Gold: MM&M Awards 2013

Business news: Elsevier, FDA

J&J OTC sales slipped 3% in 2012 worldwide

Ready, set, sketch!

Company news: PhRMA, Amgen

Egg-free, mercury-free flu vaccine approved

Shire launches ADHD tech challenge

Study finds personal profiles can have professional implications

Company news: McCann, Millennium Research Group

AstraZeneca shakeup ousts commercial, R&D chiefs

Company news: Edelman, Pfizer, Publicis, Lippincott

HCPs prescribe behavioral agreements to curb opioid abuse

Company news: Boehringer Ingelheim, GlaxoSmithKline

Calling a bit of BS on UX

Eliquis: the third shoe drops in the blood-thinner category

FDA cracks down on sleep aids

Company news: Bayer, EMA

FDA Adcom eyes Invokana CV safety

Company news: UBM Medica, Bayer

Study finds docs suceptible to lunches, patient demands for branded drugs

Company news: Sanofi, Elsevier

Epocrates scooped up for $293M

Publicis aims to up its healthcare media game

Company news: Boehringer, Eli Lilly, Merck

3 guidelines for better promo budgets

Growth in devices, online video to drive media this year, buyers say

Study says color and shape linked to Rx adherence

Merck finds "dual modality" in DTC helps viewers grasp risks

Company news: Biogen Idec, Merck

Congress spares pharmas from going over another cliff—for now

Year-end approval clears Eliquis for US launch

Company news: Janssen, Quest, IMS Health

FDA ends year with 39 approvals

Agency Business briefs: January 2013

FSMB's pilot sees resistance in Ohio

Journal readers not giving up on print

All-Star Company of the Year: Sanofi

All-Star Agency of the Year: Klick Health

All-Star Large Pharma Marketing Team of the Year: AndroGel

All-Star Small Pharma Marketing Team of the Year: Soliris

All-Star Media Brand of the Year: Everyday Health

Therapeutic Focus: Cardiovascular

The courage to collaborate

FDA touts approval speed as 2012 ends

WebMD cuts 250 jobs amid ad slump

Remedy gets docs, patients and advertisers talking

Digital Media briefs: January 2013

Study weighs cost of docs' free lunch

For pipeline drugs, making value part of the message

Professional Marketing briefs: January 2013

Re-thinking EHR as med-ed platform

Wyeth accused of 'branducating'

Med Ed Report briefs: January 2013

MPR redesign streamlines info, adds prescribing tool

Professional Media briefs: January 2013

How can specialty dollars do more?

HIV test maker lures Pfizer marketer for TV push

DDR on DTC: Xarelto

DePuy: Don't put off joint surgery

Vantage Point: Hepatitis C

Social network deepens real-world data offering

BioMeter analyzes data from deals

AccentHealth acquires Havas Impact

As I See It: Pharma's public image

Structure and staffing hold back FDA: study

Lap-Band gets FDA Warning Letter

Bringing digital innovation and humanity together

In healthcare market, no longer business as usual

Private View: Solving communication problems

Upward Move: Mark Myslinski

People Moves: January 2013

At Work With: Jamie Butler-Binley

The multicultural moment

Antidote: Statins are great drugs