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Using co-pay programs to acquire and engage patients

Using co-pay programs to acquire and engage patients

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Along with lower costs, effective co-pay offset programs boost patient adherence and better connect with doctors and pharmacies.

Interview | Frank Iorio, Frontline Oncology

Interview | Frank Iorio, Frontline Oncology

Jaimy Lee, MM&M's executive editor, talks with Frank Iorio, managing director for Frontline Oncology, about trends in the cancer care market.