Following two comprehensive rounds of scoring by more than 100 independent industry judges, the results are in for the MM&M Awards 2014. Here are the five finalists for each of the 31 categories
In what amounts to a sudden about face, CMS wants to delete the Sunshine rule's exclusion for continuing medical education.
The solution: talk to patients.
What do you call the people who treat medical breakthroughs as if they were bank heists? Malicious? Uninformed? Not with it?
Since when was the US better at soccer than advertising?
The new information age in which we live has made it unnecessary for patients to "live in the dark"
Bayer's Yaz is trying out a paid search format similar to that proposed by Google for products carrying black box warnings.