Game Changers 2017: Constant Media
Looking back at formerly game-changing ideas, name one that you had high hopes for, but did not work?
The wearables concept that was supposed to alter healthcare has not taken off yet to the degree everyone thought.
It might be ahead of its time and still prove to be a game changer. It will be another tool to provide up to the second information to improve health outcomes.
William Robbins, CEO and founder
Address: 1044 Route 23 North, Wayne, NJ 07470-6685
Year Founded: 2011
Sample Clients: Constant Media caters to a wide range of DTC, OTC, and CPG clients
New Business Contact: Lori Burgess, email at email@example.com
Launched in December 2011, Constant Media specializes in custom-designed point-of-care education-based health and wellness content and media campaigns for a wide range of DTC, OTC, and CPG companies within our exclusive physician network.
With patients and caregivers demanding more from their healthcare providers than ever, prices for services increasing, time spent with patients decreasing, and a plethora of drug therapies available, we work to provide patients with the latest science-based information designed to improve patient/physician dialogue, treatment decisions, drug adherence and lifestyle behaviors — all leading to better health outcomes and more successful disease state management. Our team has heavily invested in the health and wellness space for over 25 years and walks the walk when it comes to serving up credible, authoritative content designed to improve lives and proven to increase ROI.
SERVICES AND OFFERINGS
Constant Media is proud to support the POC patient education environment by providing highly trusted, contextually relevant information to patients in office when they value it most. Our content and media assets are highly targeted to specialty practice and designed to engage with and prepare patients for a meeting with their doctor — whether it be a yearly exam, current illness, diagnosis, or help in managing a chronic condition or treatment recommendation.
Our science-based media content and advertising campaigns enhance patient/physician dialogue, arming both with the best information and tools possible to positively contribute to better health outcomes throughout our network.
Constant Media has developed an arsenal of compelling media tactics that can be displayed within waiting rooms and/or exam rooms. Our presence now extends into more than 20,000 physician offices across 26 specialties. Our portfolio currently includes wallboards with smartboard technology, waiting room TV, digital wallboards, tablets, Wi-Fi hotspots, VR headsets, sampling, brochure distributions, and custom content. Each media campaign is developed to ensure strong ROI and NrX lift.
As part of our ongoing commitment to patient education and disease state management we provide advertising opportunities throughout our content network, by placing your ad messaging into the offices that you will value most and experience the best results from. Print, digital, commercial, and branded video ad units are placed adjacent to content that will appeal most to the patient population you are targeting.
Constant Media can help you select the locations you desire by offering access to targeted physicians or offices. Selection criteria can deliver national, regional, or local markets, be accessed by medical specialty, or determined by a list match or decile. Advertisers receive category exclusivity in each office selected.
Many of our digital media assets allow for real-time metrics, campaign optimizations, and an ability to change creative quickly. Our goal is to generate results for your brand.