Study finds senior reads want more health info in papers

Share this article:

Senior newspaper readers want more information on health-related topics, an SPMG study says. Among other things, the survey found 68% want to see more ads and editorial content about high blood pressure. Other topics of interest to these readers include osteoporosis, arthritis and pain management.

Share this article:
You must be a registered member of MMM to post a comment.
close

Next Article in Features

This compelling e-book shares a wealth of insights designed to help members of sales forces connect with elusive HCPs. An expanded version has also been created that includes video interviews and other multimedia content. Click here for access.

Email Newsletters