Technology

Twitter launches DM cards for brands

Twitter launches DM cards for brands

Twitter has launched a customizable Direct Message Card that brands can use to promote and share the bots or other customer experiences they've created, while Snapchat and Instagram have launched stories updates.

Otsuka, Proteus refile their sensor-enabled drug

Otsuka, Proteus refile their sensor-enabled drug

By

The chip-in-a-pill combines antipsychotic Abilify with an ingestible sensor made by Proteus.

Apple helps a blind drummer and nonverbal teen thrive in new spots

Apple helps a blind drummer and nonverbal teen thrive in new spots

Siri and accessibility features take center stage in ads for Global Accessibility Awareness Day.

Califf joins Verily, to help the firm address the needs of doctors

Califf joins Verily, to help the firm address the needs of doctors

By

Robert Califf stepped down from his role as FDA commissioner in January.

Five things for pharma marketers to know: Wednesday, May 17, 2017

Five things for pharma marketers to know: Wednesday, May 17, 2017

By

FDA requires boxed warning for J&J's Invokana; Amazon to reportedly hire GM to enter pharmacy industry; WannCry ransomware affects some health organizations

15 years later, a blind man sees his wedding, thanks to VR

15 years later, a blind man sees his wedding, thanks to VR

By

To demonstrate the power of goggles equipped with AR and VR, the assistive technology company recreated the event on Facebook Live this weekend.

 Admetsys wins the 2017 MM&M Startup Showdown

Admetsys wins the 2017 MM&M Startup Showdown

By

The artificial pancreas can provide value to the health system.

Merck, Takeda execs: Is AI the new bad app?

Merck, Takeda execs: Is AI the new bad app?

By

One executive referred to AI as a "black box" and as the "Tower of Babel."

Pharma faces its 'oh, shit' moment

Pharma faces its 'oh, shit' moment

By

In his keynote address at the MM&M Transforming Healthcare conference, Dr. Gautam Gulati says the industry is being outpaced by its innovation.

Day 2 at Health Datapalooza

Day 2 at Health Datapalooza

By

The market for health data and technology is growing, but the industry must also address concerns about privacy, standards, and diversity.

Day 1 at Health Datapalooza

Day 1 at Health Datapalooza

By

HHS Secretary Tom Price calls for health IT that works for clinicians and better interoperability.

Five things for pharma marketers to know: Thursday, April 27, 2017

Five things for pharma marketers to know: Thursday, April 27, 2017

By

Novartis, Kaiser, and Qualcomm partner on heart-failure pilot; Novartis and GSK disclose DTC plans; cancer-treatment hype can be negative for patients

40 Different Ways to Reshape Healthcare

40 Different Ways to Reshape Healthcare

By

Healthcare's collision with lower-cost genetic sequencing, mobile tech, AI, and consumerization will transform the trajectory of how we live for the next 10 years.

A new tool seeks to educate docs about Parkinson's symptoms

A new tool seeks to educate docs about Parkinson's symptoms

By

The device could be used by physicians to better understand the severity of a patient's symptoms and elicit empathy.

Regeneron uses VR to humanize retinal disease

Regeneron uses VR to humanize retinal disease

By

The drugmaker saw a gap in patient-physician conversation about retinal disease.

Five things for pharma marketers to know: Monday, April 10, 2017

Five things for pharma marketers to know: Monday, April 10, 2017

By

Gilead receives approval to market Harvoni, Sovaldi to adolescents; OncoMed ends mid-stage trials for pancreatic cancer drug; researchers use facial recognition software to diagnose

Is a Crisis Brewing for Watson Health?

Is a Crisis Brewing for Watson Health?

By

In the wake of MD Anderson's costly failure with IBM's Watson supercomputer, a Watson backlash brewing in biopharma may lead to a moment of reckoning in life sciences.

Top 40 Healthcare Transformers of 2017

Top 40 Healthcare Transformers of 2017

MM&M honors 40 upstarts and veteran innovation gurus.

Melinda Richter, Johnson & Johnson

Melinda Richter, Johnson & Johnson

Melinda Richter is head of JLABS at Johnson & Johnson.

Amy Molyneux, Meta

Amy Molyneux, Meta

Amy Molyneux is co-founder and EVP of Meta.

Thomas Goetz, Iodine

Thomas Goetz, Iodine

Thomas Goetz is the CEO and co-founder of Iodine.

Olivier Noel, DNAsimple

Olivier Noel, DNAsimple

Olivier Noel is founder and CEO of DNAsimple.

Lynn O'Connor Vos, ghg

Lynn O'Connor Vos, ghg

Lynn O'Connor Vos is CEO of ghg.

Dr. Robert Robbins, Texas Medical Center

Dr. Robert Robbins, Texas Medical Center

Dr. Robert Robbins is president and CEO of the Texas Medical Center.

Dr. Amy Baxter, MMJ Labs

Dr. Amy Baxter, MMJ Labs

Dr. Amy Baxter is founder and CEO of MMJ Labs.

Brandi Davis-Dusenbery, Seven Bridges

Brandi Davis-Dusenbery, Seven Bridges

Brandi Davis-Dusenbery is CEO of Seven Bridges.

Libbe Englander, Pharm3r

Libbe Englander, Pharm3r

Libbe Englander is founder and CEO of Pharm3r.

Dr. John Brownstein, Circulation

Dr. John Brownstein, Circulation

Dr. John Brownstein is cofounder of Circulation and chief innovation officer at Boston Children's Hospital.

Tom Kottler, HealthPrize Technologies

Tom Kottler, HealthPrize Technologies

Tom Kottler is co-founder and CEO of HealthPrize Technologies.

Rick Altinger, Glooko

Rick Altinger, Glooko

Rick Altinger is CEO of Glooko.

Opinion

How to Shatter the Glass Ceiling

How Pharma Can Benefit from the Transformation of Pharmacy

Newsletters

Live at MM&M Transforming Healthcare

Pharma faces its 'oh, shit' moment

In his keynote address at the MM&M Transforming Healthcare conference, Dr. Gautam Gulati says the industry is being outpaced by its innovation.

Merck, Takeda execs: Is AI the new bad app?

One executive referred to AI as a "black box" and as the "Tower of Babel."

Value-based care requires innovators to challenge the status quo

Execs stressed the importance of collaboration, consumer-mindedness.

Admetsys wins the 2017 MM&M Startup Showdown

The artificial pancreas can provide value to the health system.

Top 40 Healthcare Transformers

MM&M honors 40 upstarts and veteran innovation gurus.

Top 10 Innovation Catalysts

For the first time MM&M honors a group of 10 agency execs.