Bill Drummy: Heartbeat



Bill Drummy

chairman 

Heartbeat
 



Few people embody the spirit of innovation, motivation, and inspiration within life sciences more than Drummy. For two decades, he has catalyzed change as an entrepreneur and a thought leader, working to illuminate stagnant practices and antiquated thinking by showing the industry a path to the future. He's not afraid to say the tough things out loud, into a microphone, no matter the audience. Drummy infuses that innovation into his work with clients: Heartbeat was one of the first agencies to arm pharma reps with Oculus Rift headsets. The agency was also an early champion of open-commenting on social media and developed a blinded, shared-data web app for patients to monitor disease symptoms against averaged community data. Drummy's infectious enthusiasm about inventiveness, creativity, and next-generation technology has raised the bar for his peers.

Innovation Catalyst

close

Next Article in Top 40 Transformers


The most recent MM&M Skill Sets Live event, "Personalizing the Healthcare Experience," surveyed a range of issues relating to some of the industry's hottest topics. This e-book conveys a wealth of information and opinion designed to help marketers demystify the challenges associated with the personalization of healthcare messaging. Click here to access.