Trade group doesn't want 'push' TV, radio or print for Rx info

Share this article:
The European Federation of Pharmaceutical Industries and Associations said it doesn't want “push” TV, radio and print mass media for Rx drug info. Instead, the trade group proposed “push” info to be allowed only for disease awareness and “pull” info on specific medicines be allowed online. 
Share this article:

Email Newsletters

More in Business Briefs

Social media perceived as clinical trial risk

The Wall Street Journal reports that patients are sharing a plethora of information about their clinical trial experiences, from how to get picked, to how to figure out who is in a control group.

Cancer PSA features scientists

Stand Up To Cancer is kicking off a PSA that features Grammy-winner Jennifer Hudson and a Genentech scientist.

Lawmakers eye pricing

The Senate Judiciary Committee's antitrust panel is looking into how three major pharmaceutical manufacturers decided to set minimum prices for their contact lenses.