UCB, Sanofi-Aventis launch allergy awareness campaign

Share this article:
UCB and Sanofi-Aventis have launched an allergy awareness campaign dubbed Nasal Allergies: Tips from the Xperts. The campaign, featuring a dermatologist and a co-editor of the Atlas of Allergic Diseases, will offer guidance to sufferers on www.Xyzal.com, where visitors can sign up for the brand's My Xperts CRM program to receive customized newsletters and alerts.
Share this article:
You must be a registered member of MMM to post a comment.
 

Did you miss January's Top 40 Healthcare Transformers issue? Read how these inventors, strategists, entrepreneurs and wonks are challenging, disrupting and otherwise transforming the healthcare business. And join us April 30 to honor them at the Transforming Healthcare Dinner. Click here.