a Publicis Healthcare Communications Company
57 W. Grand Avenue, Suite 800,
Chicago, IL 60610
312-222-5800 · Fax:
· Web: www.williamslabadie.comFounded:
Peter Labadie, CEO; Anthony Goosmann, president; Randy Isaacson, EVP;
VPs: Julie Drinane, James Grossmann, James McGuire.
Astellas Pharma: Adenocard, Adenoscan; Prometheus Laboratories:
Entocort EC, diagnostics; Oscient Pharmaceuticals: Factive; Smith & Nephew: Acticoat, Allevyn,
Gladase, Iodosorb; Pharmavite: Nature Made vitamins, Nature’s Resource herbals, Inflammation
Defense, Diabetes HealthPack; Abraxis Oncology: Abraxane; Advanced Medical Optics:
Complete Moisture Plus, Blink Contacts; Sciclone Pharmaceuticals: Zadaxin; Chiron Corporation:
Proleukin; PDL Biopharma; Solucient; Gelita Health Initiative; Allos Therapeutics; American Board
of Medical Specialties.
Accounts gained (6):
Abraxis Oncology: Abraxane; PDL Biopharma; American Board of Medical
Specialties; Gelita Health Initiative; Prometheus Laboratories: diagnostics; Smith & Nephew:
Accounts lost (6):
Smith & Nephew: Dermagraft; Pharmavite: CholestOff, TripleFlex, SAM-e;
Healthconnections; Caremark; Recom; Proxima Therapeutics.
Professional advertising/promotion, consumer advertising/promotion (radio, TV,
print, outdoor), media (strategy, planning and placement), design (packaging, brand style guides),
interactive (Web, video, CD-ROM/multimedia), sales training and motivation.
Scott LeVee, VP.
Ideon Healthcare Education.