Shutterstock says men are 'more responsive' to online ads

Shutterstock says men are 'more responsive' to online ads

Images that "mirror the demographic profile of their target audience" perform best, according to an eye-tracking study from picture provider Shutterstock.

Live @ the MM&M Hall of Femme: Women talk about taking action to bridge the gender gap

Live @ the MM&M Hall of Femme: Women talk about taking action to bridge the gender gap

Executives discussed the challenges and opportunities they have faced as women.

Why Novartis' Shah-Mehta chose a career in pharma sales

Why Novartis' Shah-Mehta chose a career in pharma sales

The executive director of oncology marketing is fascinated by the resilience of the human body.

Mother New York fills resume gaps with 'The Pregnancy Pause'

Mother New York fills resume gaps with 'The Pregnancy Pause'

For Mother's Day, the agency gives job-hunters a way to proudly display maternity leave as a full-time job.

As sensitivities rise, the diversity officer's role expands

As sensitivities rise, the diversity officer's role expands

In the wake of high-profile brand flops, everyone from clients to creative teams seeks the counsel of experts.

J&J's Joaquin Duato: Diversity is 'essential'

J&J's Joaquin Duato: Diversity is 'essential'

Under Duato, the leadership team for Johnson & Johnson's pharma group includes six women. "We don't just talk about it," he says.

Hall of Femme of 2017

Hall of Femme of 2017

For the second year, MM&M is honoring 16 of the most-senior women in the healthcare industry.

Latest Opinion

Women, Sometimes Too Risk-Averse, Should Instead Focus on Possibility

Women, Sometimes Too Risk-Averse, Should Instead Focus on Possibility

Think back on your career. Did you take the "riskier" assignments?

To Move the Needle on Gender Parity, Execs Must Admit Bias

To Move the Needle on Gender Parity, Execs Must Admit Bias

I was successful because I learned how business gets done, and that often meant learning to act like one of the guys.

With Gender Issues, Details Matter

With Gender Issues, Details Matter

Were we trying to celebrate these women for having made hard-won progress in gender parity while also perpetuating a stereotype about them?

Why Healthcare Needs "Mad Women"

Why Healthcare Needs "Mad Women"

Besides being the right thing to do, elevating woman leaders confers a competitive edge to companies, a fact confirmed by multiple studies.