A bout with Lyme disease led Yee to found a company that helps patients measure and track their breathing patterns.
MM&M last year named its inaugural class of 16 Femmes and 20 Women to Watch. Who should be considered for this year's list of breakthough women?
Think back on your career. Did you take the "riskier" assignments?
I was successful because I learned how business gets done, and that often meant learning to act like one of the guys.
A new report analyzing gender parity in advertising found that men tend to endorse other men at higher rates than women. Execs share their insights about the issue.
Here's everything you missed or may want to revisit from MM&M's inaugural Hall of Femme event in June.
A story about a boss giving away a woman's bonus to a man based on his breadwinning status resonated with Hall of Femme attendees.
The reaction from social media was swift and brutal, with figures from all levels of the advertising industry blasting Roberts for his comments.
Were we trying to celebrate these women for having made hard-won progress in gender parity while also perpetuating a stereotype about them?
Twenty shops, including Co:Collective, Wolff Olins, and 72andSunny, have signed onto the Pledge Parental Leave coalition since March.
Three executives shared some of the challenges women face in the workplace and how they want to shape the next generation of female leaders.
The ability to pair data with a story or a human emotion is often easier for women.
Most healthcare consumers are women, which makes it easier for female healthcare marketers to connect and understand their needs.
Besides being the right thing to do, elevating woman leaders confers a competitive edge to companies, a fact confirmed by multiple studies.
Why would any CEO tolerate a corporate culture that holds people back?
Healthcare communicators are confronting a rapidly changing market due to how consumers, providers, and platforms are changing.
The 16 women profiled here number among those who have bridged the gender gap in agencies, biopharma, and medtech.
The MM&M Women to Watch, part of our inaugural Hall of Femme, salutes 20 aspiring healthcare commercial and marketing execs distinguishing themselves.
- MAHF honors Abbate and Lazur, Future Famers
- Five things for pharma marketers to know: Thursday, February 23, 2017
- Almost one-third of programmatic ads violate IAB guidelines, study finds
- Why Pharma Refuses to See Value in 'Influence'
- Five things for pharma marketers to know: Wednesday, February 22, 2017